ServiceNow (NOW) Revenue & Revenue Breakdown


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ServiceNow Revenue Highlights


Latest Revenue (Y)

$8.97B

Latest Revenue (Q)

$2.80B

Main Segment (Y)

License and Service

Main Geography (Y)

North America

ServiceNow Revenue by Period


ServiceNow Revenue by Year

DateRevenueChange
2023-12-31$8.97B23.82%
2022-12-31$7.25B22.88%
2021-12-31$5.90B30.46%
2020-12-31$4.52B30.60%
2019-12-31$3.46B32.64%
2018-12-31$2.61B34.96%
2017-12-31$1.93B39.02%
2016-12-31$1.39B38.29%
2015-12-31$1.01B47.31%
2014-12-31$682.56M60.74%
2013-12-31$424.65M74.24%
2012-12-31$243.71M163.07%
2011-06-30$92.64M113.81%
2010-06-30$43.33M124.50%
2009-06-30$19.30M119.32%
2008-06-30$8.80M363.16%
2007-06-30$1.90M-

ServiceNow generated $8.97B in revenue during NA 2023, up 23.82% compared to the previous quarter, and up 343.87% compared to the same period a year ago.

ServiceNow Revenue by Quarter

DateRevenueChange
2024-09-30$2.80B6.47%
2024-06-30$2.63B0.92%
2024-03-31$2.60B6.81%
2023-12-31$2.44B6.51%
2023-09-30$2.29B6.42%
2023-06-30$2.15B2.58%
2023-03-31$2.10B8.04%
2022-12-31$1.94B5.95%
2022-09-30$1.83B4.51%
2022-06-30$1.75B1.74%
2022-03-31$1.72B6.69%
2021-12-31$1.61B6.75%
2021-09-30$1.51B7.31%
2021-06-30$1.41B3.60%
2021-03-31$1.36B8.77%
2020-12-31$1.25B8.54%
2020-09-30$1.15B7.58%
2020-06-30$1.07B2.34%
2020-03-31$1.05B9.94%
2019-12-31$951.77M7.44%
2019-09-30$885.83M6.23%
2019-06-30$833.90M5.70%
2019-03-31$788.93M10.27%
2018-12-31$715.44M6.29%
2018-09-30$673.10M6.66%
2018-06-30$631.06M7.10%
2018-03-31$589.22M7.84%
2017-12-31$546.37M9.68%
2017-09-30$498.17M5.61%
2017-06-30$471.70M13.18%
2017-03-31$416.78M8.07%
2016-12-31$385.67M7.83%
2016-09-30$357.66M4.79%
2016-06-30$341.31M11.58%
2016-03-31$305.88M7.08%
2015-12-31$285.65M9.38%
2015-09-30$261.15M5.85%
2015-06-30$246.72M16.40%
2015-03-31$211.96M7.05%
2014-12-31$198.00M10.80%
2014-09-30$178.71M7.17%
2014-06-30$166.76M19.89%
2014-03-31$139.09M11.07%
2013-12-31$125.23M12.56%
2013-09-30$111.26M8.84%
2013-06-30$102.22M18.95%
2013-03-31$85.94M14.34%
2012-12-31$75.16M16.81%
2012-09-30$64.34M13.34%
2012-06-30$56.77M19.70%
2012-03-31$47.43M-35.36%
2011-12-31$73.38M148.73%
2011-06-30$29.50M17.06%
2011-03-31$25.20M17.76%
2010-12-31$21.40M28.92%
2010-09-30$16.60M-

ServiceNow generated $2.80B in revenue during Q3 2024, up 6.47% compared to the previous quarter, and up 130.09% compared to the same period a year ago.

ServiceNow Revenue Breakdown


ServiceNow Revenue Breakdown by Product

Annual Revenue by Product

Product/ServiceDec 23Dec 22Dec 21Dec 20Dec 19
License and Service$8.68B$6.89B$5.57B$4.29B$3.26B
License and Service, ITOM Products$1.00B$814.00M$691.00M$536.68M$444.19M
License and Service, Digital Workflow Products$7.68B$6.08B$4.88B$3.75B$2.81B
Technology Service----$205.36M

ServiceNow's latest annual revenue breakdown by segment (product or service), as of Dec 23: License and Service (50.00%), License and Service, Digital Workflow Products (44.23%), and License and Service, ITOM Products (5.77%).

Quarterly Revenue by Product

Product/ServiceSep 24Jun 24Mar 24Dec 23Sep 23Jun 23Mar 23Dec 22Sep 22Jun 22Mar 22Dec 21Sep 21Jun 21Mar 21Dec 20Sep 20Jun 20Mar 20Dec 19
License and Service, ITOM Products$317.00M$294.00M$292.00M$273.00M$255.00M$239.00M$234.00M$220.00M$208.00M$195.00M$191.00M$189.00M$174.00M$166.00M$162.00M$147.20M$132.77M$129.29M$123.18M-
License and Service, Digital Workflow Products$2.40B$2.25B$2.23B$2.09B$1.96B$1.84B$1.79B$1.64B$1.53B$1.46B$1.44B$1.33B$1.25B$1.16B$1.13B$1.04B$958.61M$886.24M$776.01M-
License and Service--$2.52B$2.37B$2.22B$2.08B$2.02B$1.86B$1.74B$1.66B$1.63B$1.52B$1.43B$1.33B$1.29B$1.18B$1.09B$1.02B$994.70M$899.19M
Technology Service------------------$51.64M$52.58M

ServiceNow's latest quarterly revenue breakdown by segment (product or service), as of Sep 24: License and Service, Digital Workflow Products (88.32%), and License and Service, ITOM Products (11.68%).

ServiceNow Revenue Breakdown by Country

Annual Revenue by Country

CountryDec 23Dec 22Dec 21Dec 20Dec 19
EMEA$2.30B$1.78B$1.55B$1.13B$865.66M
North America$5.70B$4.72B$3.75B$2.96B$2.28B
Asia Pacific And Other$971.00M$744.00M$593.00M$427.24M$318.23M

ServiceNow's latest annual revenue breakdown by geography, as of Dec 23: North America (63.56%), EMEA (25.62%), and Asia Pacific And Other (10.82%).

Quarterly Revenue by Country

CountrySep 24Jun 24Mar 24Dec 23Sep 23Jun 23Mar 23Dec 22Sep 22Jun 22Mar 22Dec 21Sep 21Jun 21Mar 21Dec 20Sep 20Jun 20Mar 20Dec 19
Asia Pacific And Other$319.00M$301.00M$290.00M$266.00M$251.00M$234.00M$220.00M$202.00M$190.00M$180.00M$172.00M$164.00M$151.00M$143.00M$134.00M$122.95M$110.09M$100.46M$93.75M$89.76M
North America$1.78B$1.67B$1.64B$1.54B$1.45B$1.37B$1.34B$1.26B$1.21B$1.14B$1.12B$1.02B$960.00M$888.00M$883.00M$798.16M$754.65M$705.25M$701.76M$616.15M
EMEA$700.00M$661.00M$676.00M$634.00M$585.00M$547.00M$532.00M$479.00M$432.00M$433.00M$434.00M$429.00M$401.00M$378.00M$343.00M$329.22M$287.23M$265.13M$250.83M$245.87M

ServiceNow's latest quarterly revenue breakdown by geography, as of Sep 24: North America (63.57%), EMEA (25.03%), and Asia Pacific And Other (11.41%).

ServiceNow Peer Comparison by Revenue


TickerCompanyLast Year RevenueLast Quarter Revenue
CRMSalesforce$34.86B$9.32B
INTUIntuit$16.29B$6.74B
NOWServiceNow$8.97B$2.80B
WDAYWorkday$7.26B$2.08B
SHOPShopify$7.06B$1.86B
ADSKAutodesk$5.44B$1.50B
ZMZoom Video Communications$4.53B$1.16B
SNOWSnowflake$2.81B$868.82M
HUBSHubSpot$2.17B$617.41M
DDOGDatadog$2.13B$645.28M
TTDTrade Desk$1.95B$584.55M
AIC3.ai$310.58M$87.21M

NOW Revenue FAQ


ServiceNow's yearly revenue for 2023 was $8.97B, representing an increase of 23.82% compared to 2022. The company's yearly revenue for 2022 was $7.24B, representing an increase of 22.88% compared to 2021. NOW's yearly revenue for 2021 was $5.9B, representing an increase of 30.46% compared to 2020.

ServiceNow's quarterly revenue for Q3 2024 was $2.8B, a 6.47% increase from the previous quarter (Q2 2024), and a 22.25% increase year-over-year (Q3 2023). The company's quarterly revenue for Q2 2024 was $2.63B, a 0.92% increase from the previous quarter (Q1 2024), and a 22.19% increase year-over-year (Q2 2023). NOW's quarterly revenue for Q1 2024 was $2.6B, a 6.81% increase from the previous quarter (Q4 2023), and a 24.19% increase year-over-year (Q1 2023).

ServiceNow's revenue growth rate for the last 3 years (2021-2023) was 52.15%, and for the last 5 years (2019-2023) was 159.24%.

ServiceNow's revenue streams in c 23 are License and Service, License and Service, ITOM Products, and License and Service, Digital Workflow Products. License and Service generated $8.68B in revenue, accounting 50.00% of the company's total revenue, up 25.96% year-over-year. License and Service, ITOM Products generated $1B in revenue, accounting 5.77% of the company's total revenue, up 22.97% year-over-year. License and Service, Digital Workflow Products generated $7.68B in revenue, accounting 44.23% of the company's total revenue, up 26.36% year-over-year.

For the fiscal year ending Dec 23, the largest source of revenue of ServiceNow was License and Service. This segment made a revenue of $8.68B, representing 50.00% of the company's total revenue.