ServiceNow (NOW) Revenue & Revenue Breakdown

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ServiceNow Revenue Highlights

Latest Revenue (Y)

$8.97B

Latest Revenue (Q)

$2.80B

Main Segment (Y)

License and Service

Main Geography (Y)

North America

ServiceNow Revenue by Period

ServiceNow Revenue by Year

Date	Revenue	Change
2023-12-31	$8.97B	23.82%
2022-12-31	$7.25B	22.88%
2021-12-31	$5.90B	30.46%
2020-12-31	$4.52B	30.60%
2019-12-31	$3.46B	32.64%
2018-12-31	$2.61B	34.96%
2017-12-31	$1.93B	39.02%
2016-12-31	$1.39B	38.29%
2015-12-31	$1.01B	47.31%
2014-12-31	$682.56M	60.74%
2013-12-31	$424.65M	74.24%
2012-12-31	$243.71M	163.07%
2011-06-30	$92.64M	113.81%
2010-06-30	$43.33M	124.50%
2009-06-30	$19.30M	119.32%
2008-06-30	$8.80M	363.16%
2007-06-30	$1.90M	-

ServiceNow generated $8.97B in revenue during NA 2023, up 23.82% compared to the previous quarter, and up 343.87% compared to the same period a year ago.

ServiceNow Revenue by Quarter

Date	Revenue	Change
2024-09-30	$2.80B	6.47%
2024-06-30	$2.63B	0.92%
2024-03-31	$2.60B	6.81%
2023-12-31	$2.44B	6.51%
2023-09-30	$2.29B	6.42%
2023-06-30	$2.15B	2.58%
2023-03-31	$2.10B	8.04%
2022-12-31	$1.94B	5.95%
2022-09-30	$1.83B	4.51%
2022-06-30	$1.75B	1.74%
2022-03-31	$1.72B	6.69%
2021-12-31	$1.61B	6.75%
2021-09-30	$1.51B	7.31%
2021-06-30	$1.41B	3.60%
2021-03-31	$1.36B	8.77%
2020-12-31	$1.25B	8.54%
2020-09-30	$1.15B	7.58%
2020-06-30	$1.07B	2.34%
2020-03-31	$1.05B	9.94%
2019-12-31	$951.77M	7.44%
2019-09-30	$885.83M	6.23%
2019-06-30	$833.90M	5.70%
2019-03-31	$788.93M	10.27%
2018-12-31	$715.44M	6.29%
2018-09-30	$673.10M	6.66%
2018-06-30	$631.06M	7.10%
2018-03-31	$589.22M	7.84%
2017-12-31	$546.37M	9.68%
2017-09-30	$498.17M	5.61%
2017-06-30	$471.70M	13.18%
2017-03-31	$416.78M	8.07%
2016-12-31	$385.67M	7.83%
2016-09-30	$357.66M	4.79%
2016-06-30	$341.31M	11.58%
2016-03-31	$305.88M	7.08%
2015-12-31	$285.65M	9.38%
2015-09-30	$261.15M	5.85%
2015-06-30	$246.72M	16.40%
2015-03-31	$211.96M	7.05%
2014-12-31	$198.00M	10.80%
2014-09-30	$178.71M	7.17%
2014-06-30	$166.76M	19.89%
2014-03-31	$139.09M	11.07%
2013-12-31	$125.23M	12.56%
2013-09-30	$111.26M	8.84%
2013-06-30	$102.22M	18.95%
2013-03-31	$85.94M	14.34%
2012-12-31	$75.16M	16.81%
2012-09-30	$64.34M	13.34%
2012-06-30	$56.77M	19.70%
2012-03-31	$47.43M	-35.36%
2011-12-31	$73.38M	148.73%
2011-06-30	$29.50M	17.06%
2011-03-31	$25.20M	17.76%
2010-12-31	$21.40M	28.92%
2010-09-30	$16.60M	-

ServiceNow generated $2.80B in revenue during Q3 2024, up 6.47% compared to the previous quarter, and up 130.09% compared to the same period a year ago.

ServiceNow Revenue Breakdown

ServiceNow Revenue Breakdown by Product

Annual Revenue by Product

Product/Service	Dec 23	Dec 22	Dec 21	Dec 20	Dec 19
License and Service	$8.68B	$6.89B	$5.57B	$4.29B	$3.26B
License and Service, ITOM Products	$1.00B	$814.00M	$691.00M	$536.68M	$444.19M
License and Service, Digital Workflow Products	$7.68B	$6.08B	$4.88B	$3.75B	$2.81B
Technology Service	-	-	-	-	$205.36M

ServiceNow's latest annual revenue breakdown by segment (product or service), as of Dec 23: License and Service (50.00%), License and Service, Digital Workflow Products (44.23%), and License and Service, ITOM Products (5.77%).

Quarterly Revenue by Product

Product/Service	Sep 24	Jun 24	Mar 24	Dec 23	Sep 23	Jun 23	Mar 23	Dec 22	Sep 22	Jun 22	Mar 22	Dec 21	Sep 21	Jun 21	Mar 21	Dec 20	Sep 20	Jun 20	Mar 20	Dec 19
License and Service, ITOM Products	$317.00M	$294.00M	$292.00M	$273.00M	$255.00M	$239.00M	$234.00M	$220.00M	$208.00M	$195.00M	$191.00M	$189.00M	$174.00M	$166.00M	$162.00M	$147.20M	$132.77M	$129.29M	$123.18M	-
License and Service, Digital Workflow Products	$2.40B	$2.25B	$2.23B	$2.09B	$1.96B	$1.84B	$1.79B	$1.64B	$1.53B	$1.46B	$1.44B	$1.33B	$1.25B	$1.16B	$1.13B	$1.04B	$958.61M	$886.24M	$776.01M	-
License and Service	-	-	$2.52B	$2.37B	$2.22B	$2.08B	$2.02B	$1.86B	$1.74B	$1.66B	$1.63B	$1.52B	$1.43B	$1.33B	$1.29B	$1.18B	$1.09B	$1.02B	$994.70M	$899.19M
Technology Service	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	-	$51.64M	$52.58M

ServiceNow's latest quarterly revenue breakdown by segment (product or service), as of Sep 24: License and Service, Digital Workflow Products (88.32%), and License and Service, ITOM Products (11.68%).

ServiceNow Revenue Breakdown by Country

Annual Revenue by Country

Country	Dec 23	Dec 22	Dec 21	Dec 20	Dec 19
EMEA	$2.30B	$1.78B	$1.55B	$1.13B	$865.66M
North America	$5.70B	$4.72B	$3.75B	$2.96B	$2.28B
Asia Pacific And Other	$971.00M	$744.00M	$593.00M	$427.24M	$318.23M

ServiceNow's latest annual revenue breakdown by geography, as of Dec 23: North America (63.56%), EMEA (25.62%), and Asia Pacific And Other (10.82%).

Quarterly Revenue by Country

Country	Sep 24	Jun 24	Mar 24	Dec 23	Sep 23	Jun 23	Mar 23	Dec 22	Sep 22	Jun 22	Mar 22	Dec 21	Sep 21	Jun 21	Mar 21	Dec 20	Sep 20	Jun 20	Mar 20	Dec 19
Asia Pacific And Other	$319.00M	$301.00M	$290.00M	$266.00M	$251.00M	$234.00M	$220.00M	$202.00M	$190.00M	$180.00M	$172.00M	$164.00M	$151.00M	$143.00M	$134.00M	$122.95M	$110.09M	$100.46M	$93.75M	$89.76M
North America	$1.78B	$1.67B	$1.64B	$1.54B	$1.45B	$1.37B	$1.34B	$1.26B	$1.21B	$1.14B	$1.12B	$1.02B	$960.00M	$888.00M	$883.00M	$798.16M	$754.65M	$705.25M	$701.76M	$616.15M
EMEA	$700.00M	$661.00M	$676.00M	$634.00M	$585.00M	$547.00M	$532.00M	$479.00M	$432.00M	$433.00M	$434.00M	$429.00M	$401.00M	$378.00M	$343.00M	$329.22M	$287.23M	$265.13M	$250.83M	$245.87M

ServiceNow's latest quarterly revenue breakdown by geography, as of Sep 24: North America (63.57%), EMEA (25.03%), and Asia Pacific And Other (11.41%).

ServiceNow Peer Comparison by Revenue

Ticker	Company	Last Year Revenue	Last Quarter Revenue
CRM	Salesforce	$34.86B	$9.44B
INTU	Intuit	$16.29B	$3.28B
NOW	ServiceNow	$8.97B	$2.80B
WDAY	Workday	$7.26B	$2.17B
SHOP	Shopify	$7.06B	$1.86B
ADSK	Autodesk	$5.44B	$1.31B
ZM	Zoom Video Communications	$4.53B	$1.18B
SNOW	Snowflake	$2.81B	$942.09M
HUBS	HubSpot	$2.17B	$669.72M
DDOG	Datadog	$2.13B	$690.02M
TTD	Trade Desk	$1.95B	$628.02M
AI	C3.ai	$310.58M	$94.34M

NOW Revenue FAQ

What is ServiceNow’s yearly revenue?

ServiceNow's yearly revenue for 2023 was $8.97B, representing an increase of 23.82% compared to 2022. The company's yearly revenue for 2022 was $7.24B, representing an increase of 22.88% compared to 2021. NOW's yearly revenue for 2021 was $5.9B, representing an increase of 30.46% compared to 2020.

What is ServiceNow’s quarterly revenue?

ServiceNow's quarterly revenue for Q3 2024 was $2.8B, a 6.47% increase from the previous quarter (Q2 2024), and a 22.25% increase year-over-year (Q3 2023). The company's quarterly revenue for Q2 2024 was $2.63B, a 0.92% increase from the previous quarter (Q1 2024), and a 22.19% increase year-over-year (Q2 2023). NOW's quarterly revenue for Q1 2024 was $2.6B, a 6.81% increase from the previous quarter (Q4 2023), and a 24.19% increase year-over-year (Q1 2023).

What is ServiceNow’s revenue growth rate?

ServiceNow's revenue growth rate for the last 3 years (2021-2023) was 52.15%, and for the last 5 years (2019-2023) was 159.24%.

What are ServiceNow’s revenue streams?

ServiceNow's revenue streams in c 23 are License and Service, License and Service, ITOM Products, and License and Service, Digital Workflow Products. License and Service generated $8.68B in revenue, accounting 50.00% of the company's total revenue, up 25.96% year-over-year. License and Service, ITOM Products generated $1B in revenue, accounting 5.77% of the company's total revenue, up 22.97% year-over-year. License and Service, Digital Workflow Products generated $7.68B in revenue, accounting 44.23% of the company's total revenue, up 26.36% year-over-year.

What is ServiceNow’s main source of revenue?

For the fiscal year ending Dec 23, the largest source of revenue of ServiceNow was License and Service. This segment made a revenue of $8.68B, representing 50.00% of the company's total revenue.