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ServiceNow (NOW) Stock Forecast, Price Target & Predictions

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NOW Stock Forecast

ServiceNow stock forecast is as follows: an average price target of $831.13 (represents a -21.64% downside from NOW’s last price of $1.06K) and a rating consensus of 'Buy', based on 29 wall street analysts offering a 1-year stock forecast.

NOW Price Target

The average price target for ServiceNow (NOW) is $831.13 based on 1-year price targets from 29 Wall Street analysts in the past 3 months, with a price target range of $1.10K to $500.00. This represents a potential -21.64% downside from NOW's last price of $1.06K.

NOW Analyst Ratings

Buy

According to 29 Wall Street analysts, ServiceNow's rating consensus is 'Buy'. The analyst rating breakdown for NOW stock is 1 'Strong Buy' (3.45%), 22 'Buy' (75.86%), 5 'Hold' (17.24%), 1 'Sell' (3.45%), and 0 'Strong Sell' (0.00%).

ServiceNow Price Target by Analyst

DateAnalystCompanyPrice TargetPrice when PublishedPrice Target/Price when PublishedPrice Target/Last Closing Price
Oct 24, 2024Mark MurphyJ.P. Morgan---2.27%-10.43%
Oct 24, 2024Jackson AderKeyBanc--14.58%-1.94%
Oct 24, 2024Rob OwensPiper Sandler--4.35%-5.71%
Oct 24, 2024Brad RebackStifel Nicolaus--3.19%-6.66%
Oct 24, 2024Rob OliverRobert W. Baird--7.42%-8.07%
Oct 24, 2024Matthew HedbergRBC Capital--15.13%-1.47%
Oct 24, 2024Richard DavisCanaccord Genuity--10.17%-5.71%
Oct 24, 2024Kash RanganGoldman Sachs--15.68%-1.00%
Oct 21, 2024Keith WeissMorgan Stanley--4.15%-9.49%
Oct 17, 2024Brian SchwartzOppenheimer--11.01%-3.83%
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The latest ServiceNow stock forecast, released on Oct 24, 2024 by Mark Murphy from J.P. Morgan, set a price target of $950.00, which represents a -2.27% decrease from the stock price at the time of the forecast ($972.02), and a -10.43% decrease from NOW last price ($1.06K).

ServiceNow Price Target by Period

1M3M12M
# Anlaysts81431
Avg Price Target$1.01K$1.01K$933.87
Last Closing Price$1.06K$1.06K$1.06K
Upside/Downside-5.12%-5.15%-11.95%

In the current month, the average price target of ServiceNow stock is $1.01K, according to 8 Wall Street analysts offering twelve months forecast. The average price target represents a -5.12% decrease as opposed to ServiceNow's last price of $1.06K. This month's average price target is up 0.02% compared to last quarter, and up 7.75% compared to last year.

Analyst Ratings Upgrades/Downgrades

DateCompanyPrevious RatingNew RatingRating Change
Nov 19, 2024ScotiabankSector OutperformInitialise
Oct 24, 2024Piper SandlerBuyBuyHold
Oct 24, 2024NeedhamBuyBuyHold
Oct 24, 2024BMO CapitalMarket PerformMarket PerformHold
Oct 24, 2024StephensOverweightOverweightHold
Oct 24, 2024KeyBancOverweightOverweightHold
Oct 24, 2024Piper SandlerOverweightOverweightHold
Oct 24, 2024RBC CapitalOutperformOutperformHold
Oct 24, 2024Canaccord GenuityBuyBuyHold
Oct 24, 2024Goldman SachsBuyBuyHold
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ServiceNow's last stock rating was published by Scotiabank on Nov 19, 2024. The company Initialise its NOW rating from "null" to "Sector Outperform".

ServiceNow Financial Forecast

ServiceNow Revenue Forecast

Dec 26Sep 26Jun 26Mar 26Dec 25Sep 25Jun 25Mar 25Dec 24Sep 24Jun 24Mar 24Dec 23Sep 23Jun 23Mar 23Dec 22Sep 22Jun 22Mar 22Dec 21Sep 21Jun 21Mar 21Dec 20Sep 20Jun 20Mar 20Dec 19Sep 19
Revenue------------$2.44B-$2.15B$2.10B$1.94B$1.83B$1.75B$1.72B$1.61B$1.51B$1.41B$1.36B$1.25B$1.15B$1.07B$1.05B$951.77M$885.83M
Avg Forecast$4.25B$4.01B$3.79B$3.74B$3.56B$3.36B$3.16B$3.12B$2.96B$2.75B$2.61B$2.59B$2.40B$2.27B$2.13B$2.09B$1.94B$1.85B$1.76B$1.70B$1.60B$1.48B$1.36B$1.34B$1.22B$1.11B$1.05B$1.02B$941.33M$885.80M
High Forecast$4.28B$4.05B$3.82B$3.77B$3.59B$3.39B$3.19B$3.14B$2.99B$2.75B$2.61B$2.59B$2.41B$2.30B$2.15B$2.10B$1.96B$1.85B$1.76B$1.70B$1.60B$1.48B$1.36B$1.34B$1.22B$1.11B$1.05B$1.02B$941.33M$885.80M
Low Forecast$4.21B$3.98B$3.76B$3.70B$3.53B$3.33B$3.13B$3.09B$2.95B$2.75B$2.61B$2.59B$2.39B$2.19B$2.11B$2.07B$1.92B$1.85B$1.76B$1.70B$1.60B$1.48B$1.36B$1.34B$1.22B$1.11B$1.05B$1.02B$941.33M$885.80M
# Analysts88128127717201051011292616211313202717142614159988
Surprise %------------1.01%-1.01%1.00%1.00%0.99%0.99%1.01%1.01%1.02%1.04%1.02%1.03%1.04%1.02%1.02%1.01%1.00%

ServiceNow's average Quarter revenue forecast for Mar 24 based on 10 analysts is $2.59B, with a low forecast of $2.59B, and a high forecast of $2.59B. NOW's average Quarter revenue forecast represents a 6.20% increase compared to the company's last Quarter revenue of $2.44B (Dec 23).

ServiceNow EBITDA Forecast

Dec 26Sep 26Jun 26Mar 26Dec 25Sep 25Jun 25Mar 25Dec 24Sep 24Jun 24Mar 24Dec 23Sep 23Jun 23Mar 23Dec 22Sep 22Jun 22Mar 22Dec 21Sep 21Jun 21Mar 21Dec 20Sep 20Jun 20Mar 20Dec 19Sep 19
# Analysts88128127717201051011292616211313202717142614159988
EBITDA------------$270.00M-$253.00M$270.00M$308.00M$219.00M$140.00M$192.00M$165.00M$200.00M$172.00M$212.00M$114.10M$118.13M$152.50M$132.76M$113.39M$133.15M
Avg Forecast$437.38M$413.29M$390.23M$384.91M$366.85M$346.01M$325.62M$321.24M$305.12M$282.81M$268.52M$228.22M$247.39M$234.21M$219.37M$207.47M$177.69M$236.91M$225.41M$188.61M$205.20M$189.14M$174.17M$183.52M$155.65M$142.33M$134.25M$118.78M$120.46M$113.36M
High Forecast$441.18M$416.88M$393.62M$388.25M$370.03M$349.01M$328.45M$323.30M$307.77M$282.82M$268.52M$273.86M$248.43M$237.18M$221.27M$248.97M$213.23M$236.91M$225.41M$226.33M$205.20M$189.14M$174.17M$220.23M$155.65M$142.33M$134.25M$142.54M$120.46M$113.36M
Low Forecast$433.64M$409.76M$386.90M$381.62M$363.72M$343.05M$322.84M$318.15M$304.09M$282.81M$268.52M$182.58M$246.36M$225.94M$217.50M$165.98M$142.15M$236.91M$225.41M$150.89M$205.20M$189.14M$174.17M$146.82M$155.65M$142.33M$134.25M$95.03M$120.46M$113.36M
Surprise %------------1.09%-1.15%1.30%1.73%0.92%0.62%1.02%0.80%1.06%0.99%1.16%0.73%0.83%1.14%1.12%0.94%1.17%

10 analysts predict NOW's average Quarter EBITDA for Mar 24 to be $228.22M, with a high of $273.86M and a low of $182.58M. This is -15.47% lower than ServiceNow's previous annual EBITDA (Dec 23) of $270.00M.

ServiceNow Net Income Forecast

Dec 26Sep 26Jun 26Mar 26Dec 25Sep 25Jun 25Mar 25Dec 24Sep 24Jun 24Mar 24Dec 23Sep 23Jun 23Mar 23Dec 22Sep 22Jun 22Mar 22Dec 21Sep 21Jun 21Mar 21Dec 20Sep 20Jun 20Mar 20Dec 19Sep 19
# Analysts88128127717201051011292616211313202717142614159988
Net Income------------$295.00M-$1.04B$150.00M$150.00M$80.00M$20.00M$75.00M$26.00M$63.00M$59.00M$82.00M$16.65M$12.86M$40.77M$48.23M$598.72M$40.60M
Avg Forecast$1.15B$1.09B$947.34M$996.04M$950.52M$905.83M$781.91M$818.26M$761.44M$719.73M$589.28M$89.15M$580.60M$533.37M$428.04M$81.04M$28.00M$383.34M$325.53M$73.68M$296.95M$288.34M$251.26M$70.99M$220.43M$214.21M$210.70M$43.15M$180.81M$183.83M
High Forecast$1.16B$1.10B$958.03M$1.01B$961.25M$916.06M$790.74M$850.06M$788.94M$719.73M$589.33M$106.98M$614.14M$560.45M$432.87M$97.25M$33.60M$383.34M$325.53M$88.41M$296.95M$288.34M$251.26M$85.18M$220.43M$214.21M$210.70M$51.78M$180.81M$183.83M
Low Forecast$1.14B$1.08B$936.82M$984.98M$939.96M$895.77M$773.23M$784.34M$706.45M$719.72M$589.24M$71.32M$505.14M$479.20M$423.29M$64.84M$22.40M$383.34M$325.53M$58.94M$296.95M$288.34M$251.26M$56.79M$220.43M$214.21M$210.70M$34.52M$180.81M$183.83M
Surprise %------------0.51%-2.44%1.85%5.36%0.21%0.06%1.02%0.09%0.22%0.23%1.16%0.08%0.06%0.19%1.12%3.31%0.22%

ServiceNow's average Quarter net income forecast for Mar 24 is $89.15M, with a range of $71.32M to $106.98M. NOW's average Quarter net income forecast represents a -69.78% decrease compared to the company's last Quarter net income of $295.00M (Dec 23).

ServiceNow SG&A Forecast

Dec 26Sep 26Jun 26Mar 26Dec 25Sep 25Jun 25Mar 25Dec 24Sep 24Jun 24Mar 24Dec 23Sep 23Jun 23Mar 23Dec 22Sep 22Jun 22Mar 22Dec 21Sep 21Jun 21Mar 21Dec 20Sep 20Jun 20Mar 20Dec 19Sep 19
# Analysts88128127717201051011292616211313202717142614159988
SG&A------------$1.09B-$1.04B$1.02B$916.00M$884.00M$897.00M$852.00M$813.00M$730.00M$696.00M$650.00M$669.00M$562.64M$530.56M$546.98M$509.48M$438.62M
Avg Forecast$2.12B$2.00B$1.89B$1.87B$1.78B$1.68B$1.58B$1.56B$1.48B$1.37B$1.30B$1.01B$1.20B$1.14B$1.06B$920.66M$875.54M$924.25M$879.41M$836.96M$800.57M$737.92M$679.49M$562.69M$607.24M$555.27M$523.77M$489.40M$469.97M$442.24M
High Forecast$2.14B$2.02B$1.91B$1.88B$1.79B$1.69B$1.59B$1.57B$1.49B$1.37B$1.30B$1.22B$1.20B$1.15B$1.07B$1.10B$1.05B$924.25M$879.41M$1.00B$800.57M$737.92M$679.49M$675.22M$607.24M$555.27M$523.77M$587.29M$469.97M$442.24M
Low Forecast$2.10B$1.99B$1.88B$1.85B$1.76B$1.66B$1.56B$1.54B$1.47B$1.37B$1.30B$810.18M$1.19B$1.10B$1.05B$736.53M$700.43M$924.25M$879.41M$669.57M$800.57M$737.92M$679.49M$450.15M$607.24M$555.27M$523.77M$391.52M$469.97M$442.24M
Surprise %------------0.91%-0.98%1.11%1.05%0.96%1.02%1.02%1.02%0.99%1.02%1.16%1.10%1.01%1.01%1.12%1.08%0.99%

ServiceNow's average Quarter SG&A projection for Mar 24 is $1.01B, based on 10 Wall Street analysts, with a range of $810.18M to $1.22B. The forecast indicates a -7.00% fall compared to NOW last annual SG&A of $1.09B (Dec 23).

ServiceNow EPS Forecast

Dec 26Sep 26Jun 26Mar 26Dec 25Sep 25Jun 25Mar 25Dec 24Sep 24Jun 24Mar 24Dec 23Sep 23Jun 23Mar 23Dec 22Sep 22Jun 22Mar 22Dec 21Sep 21Jun 21Mar 21Dec 20Sep 20Jun 20Mar 20Dec 19Sep 19
# Analysts88128127717201051011292616211313202717142614159988
EPS------------$1.44-$5.12$0.74$0.74$0.39$0.10$0.38$0.13$0.32$0.30$0.42$0.09$0.07$0.21$0.25$3.17$0.22
Avg Forecast$5.51$5.23$4.54$4.78$4.56$4.34$3.75$3.92$3.65$3.45$2.83$3.14$2.78$2.56$2.05$2.04$2.02$1.84$1.57$1.70$1.43$1.39$1.21$1.35$1.06$1.03$1.01$0.95$0.87$0.88
High Forecast$5.57$5.29$4.59$4.83$4.61$4.39$3.79$4.08$3.78$3.45$2.83$3.14$2.94$2.69$2.08$2.07$2.06$1.84$1.57$1.70$1.43$1.39$1.21$1.35$1.06$1.03$1.01$0.95$0.87$0.88
Low Forecast$5.45$5.17$4.49$4.72$4.51$4.30$3.71$3.76$3.39$3.45$2.83$3.14$2.42$2.30$2.03$2.02$1.99$1.84$1.57$1.70$1.43$1.39$1.21$1.35$1.06$1.03$1.01$0.95$0.87$0.88
Surprise %------------0.52%-2.49%0.36%0.37%0.21%0.06%0.22%0.09%0.23%0.25%0.31%0.08%0.07%0.21%0.26%3.64%0.25%

According to 10 Wall Street analysts, ServiceNow's projected average Quarter EPS for Mar 24 is $3.14, with a low estimate of $3.14 and a high estimate of $3.14. This represents a 117.73% increase compared to NOW previous annual EPS of $1.44 (Dec 23).

ServiceNow Peer Comparison by Price Target

TickerCompanyLast Closing PriceAvg Price TargetUpside/DownsideAvg Rating
AIC3.ai--88.40%Buy
ZMZoom Video Communications--30.34%Hold
SNOWSnowflake--22.36%Buy
INTUIntuit--11.71%Buy
WDAYWorkday--1.35%Buy
DDOGDatadog---6.15%Buy
ADSKAutodesk---9.65%Buy
TTDTrade Desk---10.39%Buy
SHOPShopify---14.07%Buy
HUBSHubSpot---19.29%Buy
CRMSalesforce---19.52%Buy
NOWServiceNow---21.64%Buy

NOW Forecast FAQ

Is ServiceNow a good buy?

Yes, according to 29 Wall Street analysts, ServiceNow (NOW) is considered a 'Buy'. The rating consensus is based on 1 'Strong Buy' and 22 'Buy' recommendations, accounting for 79.31% of NOW's total ratings.

What is NOW's price target?

ServiceNow (NOW) average price target is $831.13 with a range of $500 to $1.1K, implying a -21.64% from its last price of $1.06K. The data is based on 29 Wall Street analysts who provided a twelve-month price target estimate in the last three months.

Will ServiceNow stock go up soon?

According to Wall Street analysts' prediction for NOW stock, the company can go down by -21.64% (from the last price of $1.06K to the average price target of $831.13), up by 3.71% based on the highest stock price target, and down by -52.86% based on the lowest stock price target.

Can ServiceNow stock reach $2K?

NOW's average twelve months analyst stock price target of $831.13 does not support the claim that ServiceNow can reach $2K in the near future.

What is ServiceNow's current price target trend?

8 Wall Street analysts forecast a $1.01K price target for ServiceNow (NOW) this month, down -5.12% from its last price of $1.06K. Compared to the last 3 and 12 months, the average price target decreased by -5.15% and decreased by -11.95%, respectively.

What are ServiceNow's analysts' financial forecasts?

ServiceNow's analysts financial forecasts for the fiscal year (Dec 2025) are as follows: average revenue is $13.2B (high $13.31B, low $13.08B), average EBITDA is $1.36B (high $1.37B, low $1.35B), average net income is $3.46B (high $3.52B, low $3.39B), average SG&A $6.59B (high $6.64B, low $6.53B), and average EPS is $16.57 (high $16.87, low $16.27). NOW's analysts financial forecasts for the fiscal year (Dec 2026) are as follows: average revenue is $15.78B (high $15.92B, low $15.65B), average EBITDA is $1.63B (high $1.64B, low $1.61B), average net income is $4.18B (high $4.23B, low $4.14B), average SG&A $7.88B (high $7.95B, low $7.81B), and average EPS is $20.06 (high $20.28, low $19.83).

Did the NOW's actual financial results beat the analysts' financial forecasts?

Based on ServiceNow's last annual report (Dec 2023), the company's revenue was $8.97B, beating the average analysts forecast of $8.89B by 0.89%. Apple's EBITDA was $762M, missing the average prediction of $908.45M by -16.12%. The company's net income was $1.73B, beating the average estimation of $1.62B by 6.65%. Apple's SG&A was $4.16B, missing the average forecast of $4.32B by -3.57%. Lastly, the company's EPS was $8.49, missing the average prediction of $9.44 by -10.03%. In terms of the last quarterly report (Dec 2023), ServiceNow's revenue was $2.44B, beating the average analysts' forecast of $2.4B by 1.47%. The company's EBITDA was $270M, beating the average prediction of $247.39M by 9.14%. ServiceNow's net income was $295M, missing the average estimation of $580.6M by -49.19%. The company's SG&A was $1.09B, missing the average forecast of $1.2B by -9.18%. Lastly, the company's EPS was $1.44, missing the average prediction of $2.78 by -48.28%