Wayfair Ownership | Who Owns Wayfair?

Overview Forecast RevenueFinancials Chart Transcripts

Wayfair Ownership Summary

Wayfair is owned by 87.95% institutional investors, 5.49% insiders, and 6.55% retail investors. Fmr is the largest institutional shareholder, holding 12.12% of W shares. Capital Group Growth Fnd of Amer Comp is the top mutual fund, with 6.12% of its assets in Wayfair shares.

W Ownership Benchmark

Type	Name	% Inst	% Insiders	% Retail
Stock	Wayfair	87.95%	5.49%	6.55%
Sector	Consumer Cyclical Stocks	48.44%	13.23%	38.33%
Industry	Specialty Retail Stocks	43.48%	11.88%	44.64%

Institutional Shareholders

Top Institutional Shareholders by Total Shares

Holder	Shares	% Holding	Value
Fmr	14.91M	12.12%	$660.77M
Capital world investors	13.51M	10.98%	$598.60M
Vanguard group	9.32M	7.57%	$412.86M
Baillie gifford	6.18M	5.02%	$273.89M
Blackrock	4.71M	3.93%	$248.39M
Proficio capital partners	4.82M	3.92%	$4.82M
Blackrock funding, inc. /de	4.76M	3.87%	$211.14M
Janus henderson group	4.71M	3.83%	$208.72M
Renaissance	3.83M	3.12%	$169.95M
Prescott general partners	2.92M	2.38%	$129.52M

Top Institutional Shareholders by % of Total Assets

Holder	Shares	% Assets	Value
Great hill partners	2.79M	100.00%	$123.60M
Triatomic management lp	15.00K	23.33%	$790.95K
Harbourvest partners	1.06M	23.23%	$47.07M
Prescott general partners	2.92M	9.53%	$129.52M
Octahedron capital management	99.50K	4.19%	$4.41M
Tabor asset management, lp	140.94K	4.10%	$7.67M
Bares capital management	968.35K	3.86%	$42.92M
Spruce house investment management	2.18M	3.55%	$96.63M
Southpoint capital advisors lp	2.80M	2.91%	$124.10M
Hook mill capital partners, lp	561.56K	2.53%	$24.89M

Top Buyers

Holder	Shares	% Assets	Change
Proficio capital partners	4.82M	0.37%	4.71M
Southpoint capital advisors lp	2.80M	2.91%	1.40M
Ubs group	1.53M	0.01%	1.32M
Janus henderson group	4.71M	0.11%	1.02M
Capital world investors	13.51M	0.09%	782.76K

Top Sellers

Holder	Shares	% Assets	Change
Alliancebernstein	186.86K	0.00%	-1.97M
Wolf hill capital management, lp	86.02K	0.27%	-1.71M
Jpmorgan chase	598.64K	0.00%	-1.07M
Holocene advisors, lp	226.16K	0.03%	-1.01M
Balyasny asset management	31.06K	0.00%	-971.57K

New Positions

Holder	Shares	% Assets	Change	Value
Norges bank	710.10K	0.00%	710.10K	$31.47M
Arrowstreet capital, limited partnership	693.47K	0.02%	693.47K	$30.73M
Invenomic capital management lp	187.10K	0.39%	187.10K	$8.29M
Assenagon asset management	153.41K	0.01%	153.41K	$6.80M
Raymond james financial	130.59K	0.00%	130.59K	$5.79M

Sold Out

Holder	Change
Claris advisors, llc / mo /	-3.00
Northwest investment counselors	-4.00
Bokf, na	-7.00
Versant capital management	-8.00
Voisard asset management group	-8.00

Institutional Ownership Trends

Date	Holdings	Change %	Shares	Change %	Ownership	Change %	Increased Position	Change %	Decreased Position	Change %
Dec 31, 2024	366	-11.59%	108,180,313	-4.87%	87	1.03%	180	-3.23%	95	-18.10%
Sep 30, 2024	412	4.30%	113,678,056	-0.47%	92	1.05%	183	-1.08%	117	23.16%
Jun 30, 2024	395	-9.40%	114,211,167	3.45%	93	1.11%	185	-10.19%	95	-12.04%
Mar 31, 2024	436	3.81%	110,401,879	2.94%	92	1.11%	206	1.98%	108	-0.92%
Dec 31, 2023	420	8.81%	107,244,981	1.21%	90	1.09%	202	12.85%	109	18.48%

Top Mutual Funds Shareholders

Holder	Shares	% Holding	Change
Capital Group Growth Fnd of Amer Comp	7.67M	6.12%	-
American Funds Growth Fund of Amer A	7.67M	6.12%	-
Fidelity Growth Compy Commingled Pl S	5.63M	4.43%	137.25K
Fidelity Growth Compy Commingled Pl O	5.27M	4.27%	117.05K
American Funds SMALLCAP World A	5.19M	4.15%	776.99K
Fidelity Growth Company Fund	3.86M	3.04%	84.96K
Vanguard Total Stock Mkt Idx Inv	3.01M	2.37%	1.94K
Vanguard US Total Market Shares ETF	2.92M	2.30%	2.48K
Vanguard US Growth Investor	2.63M	2.10%	384.06K
Baillie Gifford US Equity Growth	2.63M	2.10%	-78.39K

Recent Insider Transactions

Date	Name	Role	Activity	Value
Apr 02, 2025	Gulliver Kate	CFO and Chief Admin Officer	Sell	$202.29K
Apr 02, 2025	Gulliver Kate	CFO and Chief Admin Officer	Sell	$408.78K
Apr 02, 2025	Blotner Jon	Pres., Commercial & Operations	Sell	$212.57K
Apr 02, 2025	Blotner Jon	Pres., Commercial & Operations	Sell	$397.46K
Apr 02, 2025	Tan Fiona	Chief Technology Officer	Sell	$445.55K

Insider Transactions Trends

Date	Buy	Sell
2025 Q2	-	6
2025 Q1	-	34
2024 Q4	-	37
2024 Q3	-	21
2024 Q2	-	45

W Ownership FAQ

Who Owns Wayfair?

Wayfair shareholders are primarily institutional investors at 87.95%, followed by 5.49% insiders and 6.56% retail investors. The average institutional ownership in Wayfair's industry, Specialty Retail Stocks , is 43.48%, which Wayfair exceeds.

Who owns the most shares of Wayfair?

Wayfair’s largest shareholders are Fmr (14.91M shares, 12.12%), Capital world investors (13.51M shares, 10.98%), and Vanguard group (9.32M shares, 7.57%). Together, they hold 30.68% of Wayfair’s total shares outstanding.

Does Blackrock own Wayfair?

Yes, BlackRock owns 3.93% of Wayfair, totaling 4.71M shares as of Jun 2024. This represents 0.01% of BlackRock's total assets, with a market value of 248.39M$. In the last quarter, BlackRock increased its holdings by 220.71K shares, a 4.92% change.

Who is Wayfair’s biggest shareholder by percentage of total assets invested?

Great hill partners is Wayfair’s biggest shareholder by percentage of total assets invested, with 100.00% of its assets in 2.79M Wayfair shares, valued at 123.6M$.

Who is the top mutual fund holder of Wayfair shares?

Capital Group Growth Fnd of Amer Comp is the top mutual fund holder of Wayfair shares, with 6.12% of its total shares outstanding invested in 7.67M Wayfair shares.

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