Honest Ownership 2024 | Who Owns Honest Now?


OverviewForecastRevenueFinancialsChartTranscripts

Institutional Ownership

7.85%

Insider Ownership

14.18%

Retail Ownership

77.96%

Institutional Holders

40.00

Honest Institutional Shareholders


Institutional Shareholders by % of Total Shares

Name% Total Shares% Total AssetsCurrent SharesChange AmountChange %Market ValueDate
CATTERTON MANAGEMENT COMPANY, L.L.C.12.64%0.52%12,169,803--35,535,825Jun 30, 2024
PORTOLAN CAPITAL MANAGEMENT, LLC8.42%1.95%8,105,357616,6548.23%23,667,642Jun 30, 2024
BLACKROCK INC.5.17%0.00%4,977,3193,919,699370.62%14,533,772Jun 30, 2024
VANGUARD GROUP INC3.68%0.00%3,540,687689,18624.17%10,338,806Jun 30, 2024
ARROWMARK COLORADO HOLDINGS LLC3.09%0.10%2,972,421450,00017.84%8,679,469Jun 30, 2024
AMERIPRISE FINANCIAL INC2.09%0.00%2,008,108-211,238-9.52%5,863,676Jun 30, 2024
GEODE CAPITAL MANAGEMENT, LLC1.81%0.00%1,745,626965,968123.90%5,097,884Jun 30, 2024
RENAISSANCE TECHNOLOGIES LLC1.63%0.01%1,568,000846,300117.26%4,578,560Jun 30, 2024
MARSHALL WACE, LLP1.53%0.01%1,470,924-200,193-11.98%4,295,098Jun 30, 2024
MILLENNIUM MANAGEMENT LLC1.36%0.00%1,309,064-1,231,860-48.48%3,822,467Jun 30, 2024
STATE STREET CORP1.00%0.00%960,770721,003300.71%2,805,448,000Jun 30, 2024
DIMENSIONAL FUND ADVISORS LP0.98%0.00%943,618382,41868.14%2,755,287Jun 30, 2024
QUBE RESEARCH & TECHNOLOGIES LTD0.92%0.00%885,191-157,196-15.08%2,584,757Jun 30, 2024
ACADIAN ASSET MANAGEMENT LLC0.74%0.01%716,332627,464706.06%2,088,000Jun 30, 2024
STRS OHIO0.71%0.01%686,600211,00044.37%2,004,872,000Jun 30, 2024
MORGAN STANLEY0.61%0.00%591,152-106,498-15.27%1,726,164Jun 30, 2024
HARBOURVEST PARTNERS LLC0.49%0.74%475,629--1,388,837Jun 30, 2024
GRANAHAN INVESTMENT MANAGEMENT, LLC0.47%0.05%452,27560,49315.44%1,320,643Jun 30, 2024
GOLDMAN SACHS GROUP INC0.43%0.00%418,437-1,259,619-75.06%1,221,836Jun 30, 2024
GREEN ALPHA ADVISORS, LLC0.43%0.97%412,102-3,046-0.73%1,203,338Jun 30, 2024

Honest's largest institutional shareholder is CATTERTON MANAGEMENT COMPANY, L.L.C., holding 12.64% of the company's total share outstanding, currently valued at $35.54M. The top 10 institutional shareholders own together 41.41% of the company.

Institutional Shareholders by % of Total Assets

Name% Total Shares% Total AssetsCurrent SharesChange AmountChange %Market ValueDate
PORTOLAN CAPITAL MANAGEMENT, LLC8.42%1.95%8,105,357616,6548.23%23,667,642Jun 30, 2024
GREEN ALPHA ADVISORS, LLC0.43%0.97%412,102-3,046-0.73%1,203,338Jun 30, 2024
HARBOURVEST PARTNERS LLC0.49%0.74%475,629--1,388,837Jun 30, 2024
ARCHON CAPITAL MANAGEMENT LLC0.25%0.57%241,705-649,185-72.87%705,779Jun 30, 2024
CATTERTON MANAGEMENT COMPANY, L.L.C.12.64%0.52%12,169,803--35,535,825Jun 30, 2024
AJOVISTA, LLC0.03%0.22%25,9587,37939.72%75,797Jun 30, 2024
ECHO WEALTH MANAGEMENT, LLC0.08%0.17%76,65951,659206.64%223,844Jun 30, 2024
OXFORD ASSET MANAGEMENT LLP0.03%0.11%32,823-3,516-9.68%95,843Jun 30, 2024
ARROWMARK COLORADO HOLDINGS LLC3.09%0.10%2,972,421450,00017.84%8,679,469Jun 30, 2024
WEXFORD CAPITAL LP0.12%0.09%119,67371,357147.69%349,445Jun 30, 2024
HILLSDALE INVESTMENT MANAGEMENT INC.0.36%0.08%346,459-586,141-62.85%1,011,660Jun 30, 2024
GSA CAPITAL PARTNERS LLP0.39%0.08%377,488-41,172-9.83%1,102,000Jun 30, 2024
GRANAHAN INVESTMENT MANAGEMENT, LLC0.47%0.05%452,27560,49315.44%1,320,643Jun 30, 2024
CRAWFORD FUND MANAGEMENT, LLC0.06%0.04%61,000-30,000-32.97%178,120Jun 30, 2024
ALPINE GLOBAL MANAGEMENT, LLC0.08%0.04%77,45977,459100.00%226,180Jun 30, 2024
EASTERLY INVESTMENT PARTNERS LLC0.16%0.04%150,000--438,000Jun 30, 2024
STATE OF WYOMING0.08%0.04%79,88513,07119.56%233,264Jun 30, 2024
XTX TOPCO LTD0.14%0.03%137,7978,2826.39%402,367Jun 30, 2024
DYNAMIC TECHNOLOGY LAB PRIVATE LTD0.08%0.02%75,21411,76518.54%220,000Jun 30, 2024
HARBOR CAPITAL ADVISORS, INC.0.10%0.02%98,76083,848562.29%288,000Jun 30, 2024

The largest Honest shareholder by % of total assets is PORTOLAN CAPITAL MANAGEMENT, LLC. The company owns 8.11M shares of Honest (HNST), representing 1.95% of its total assets.

Institutional Buyers

Name% Total Shares% Total AssetsCurrent SharesChange AmountChange %Market ValueDate
BLACKROCK INC.5.17%0.00%4,977,3193,919,699370.62%14,533,772Jun 30, 2024
GEODE CAPITAL MANAGEMENT, LLC1.81%0.00%1,745,626965,968123.90%5,097,884Jun 30, 2024
RENAISSANCE TECHNOLOGIES LLC1.63%0.01%1,568,000846,300117.26%4,578,560Jun 30, 2024
STATE STREET CORP1.00%0.00%960,770721,003300.71%2,805,448,000Jun 30, 2024
VANGUARD GROUP INC3.68%0.00%3,540,687689,18624.17%10,338,806Jun 30, 2024
ACADIAN ASSET MANAGEMENT LLC0.74%0.01%716,332627,464706.06%2,088,000Jun 30, 2024
PORTOLAN CAPITAL MANAGEMENT, LLC8.42%1.95%8,105,357616,6548.23%23,667,642Jun 30, 2024
ARROWMARK COLORADO HOLDINGS LLC3.09%0.10%2,972,421450,00017.84%8,679,469Jun 30, 2024
DIMENSIONAL FUND ADVISORS LP0.98%0.00%943,618382,41868.14%2,755,287Jun 30, 2024
ROYAL BANK OF CANADA0.32%0.00%311,172310,872103624.00%909,000Jun 30, 2024
ENVESTNET ASSET MANAGEMENT INC0.27%0.00%256,088256,088100.00%747,777Jun 30, 2024
NUVEEN ASSET MANAGEMENT, LLC0.25%0.00%242,978242,978100.00%709,495Jun 30, 2024
BANK OF NEW YORK MELLON CORP0.25%0.00%237,888237,888100.00%694,633Jun 30, 2024
STRS OHIO0.71%0.01%686,600211,00044.37%2,004,872,000Jun 30, 2024
CHARLES SCHWAB INVESTMENT MANAGEMENT INC0.23%0.00%218,188188,721640.45%637,109Jun 30, 2024
TWO SIGMA INVESTMENTS, LP0.39%0.00%377,879158,11771.95%1,103,407Jun 30, 2024
D. E. SHAW & CO., INC.0.38%0.00%365,159123,83451.31%1,066,264Jun 30, 2024
INVESCO LTD.0.11%0.00%110,218110,218100.00%321,837Jun 30, 2024
COLONY GROUP, LLC0.33%0.00%318,674109,69952.49%1,068,000Jun 30, 2024
RHUMBLINE ADVISERS0.11%0.00%104,481100,4412486.16%305,079Jun 30, 2024

As of Jun 30 2024, Honest's largest institutional buyer is BLACKROCK INC.. The company purchased 3.92M stocks of HNST, valued at $14.53M.

Institutional Sellers

Name% Total Shares% Total AssetsCurrent SharesChange AmountChange %Market ValueDate
GOLDMAN SACHS GROUP INC0.43%0.00%418,437-1,259,619-75.06%1,221,836Jun 30, 2024
MILLENNIUM MANAGEMENT LLC1.36%0.00%1,309,064-1,231,860-48.48%3,822,467Jun 30, 2024
ARCHON CAPITAL MANAGEMENT LLC0.25%0.57%241,705-649,185-72.87%705,779Jun 30, 2024
HILLSDALE INVESTMENT MANAGEMENT INC.0.36%0.08%346,459-586,141-62.85%1,011,660Jun 30, 2024
JACOBS LEVY EQUITY MANAGEMENT, INC0.06%0.00%53,052-377,038-87.66%154,912Jun 30, 2024
BALYASNY ASSET MANAGEMENT L.P.----309,921-100.00%-Jun 30, 2024
EAM INVESTORS, LLC----271,945-100.00%-Jun 30, 2024
CUBIST SYSTEMATIC STRATEGIES, LLC0.25%0.00%236,467-221,144-48.33%690,484Jun 30, 2024
AMERIPRISE FINANCIAL INC2.09%0.00%2,008,108-211,238-9.52%5,863,676Jun 30, 2024
MARSHALL WACE, LLP1.53%0.01%1,470,924-200,193-11.98%4,295,098Jun 30, 2024
HRT FINANCIAL LP----192,731-100.00%-Jun 30, 2024
MAN GROUP PLC0.11%0.00%102,728-191,340-65.07%299,966Jun 30, 2024
JUMP FINANCIAL, LLC0.08%0.00%80,605-160,722-66.60%235,367Jun 30, 2024
QUBE RESEARCH & TECHNOLOGIES LTD0.92%0.00%885,191-157,196-15.08%2,584,757Jun 30, 2024
MORGAN STANLEY0.61%0.00%591,152-106,498-15.27%1,726,164Jun 30, 2024
SQUAREPOINT OPS LLC0.03%0.00%24,858-104,573-80.79%72,585Jun 30, 2024
POINT72 ASIA (SINGAPORE) PTE. LTD.----103,265-100.00%-Jun 30, 2024
BREVAN HOWARD CAPITAL MANAGEMENT LP----94,273-100.00%-Jun 30, 2024
SCHONFELD STRATEGIC ADVISORS LLC----93,810-100.00%-Jun 30, 2024
MARATHON TRADING INVESTMENT MANAGEMENT LLC0.03%0.01%29,480-92,120-75.76%86,082Jun 30, 2024

As of Jun 30 2024, Honest's biggest institutional seller is GOLDMAN SACHS GROUP INC. The company sold -1.26M shares of HNST, valued at $1.22M.

Institutional New positions

Name% Total Shares% Total AssetsCurrent SharesChange AmountChange %Market ValueDate
ENVESTNET ASSET MANAGEMENT INC0.27%0.00%256,088256,088100.00%747,777Jun 30, 2024
NUVEEN ASSET MANAGEMENT, LLC0.25%0.00%242,978242,978100.00%709,495Jun 30, 2024
INVESCO LTD.0.11%0.00%110,218110,218100.00%321,837Jun 30, 2024
ALPINE GLOBAL MANAGEMENT, LLC0.08%0.04%77,45977,459100.00%226,180Jun 30, 2024
SEI INVESTMENTS CO0.08%0.00%74,56974,569100.00%217,741,000Jun 30, 2024
GRAHAM CAPITAL MANAGEMENT, L.P.0.05%0.00%48,18648,186100.00%140,703Jun 30, 2024
COREBRIDGE FINANCIAL, INC.0.04%0.00%43,08843,088100.00%126,248Jun 30, 2024
NEW YORK STATE COMMON RETIREMENT FUND0.04%0.00%34,40034,400100.00%100,000Jun 30, 2024
MANUFACTURERS LIFE INSURANCE COMPANY, THE0.03%0.00%32,18732,187100.00%93,986Jun 30, 2024
VOYA INVESTMENT MANAGEMENT LLC0.03%0.00%27,47827,478100.00%80,236Jun 30, 2024
METLIFE INVESTMENT MANAGEMENT, LLC0.02%0.00%21,30521,305100.00%62,211Jun 30, 2024
EQIS CAPITAL MANAGEMENT, INC.0.02%0.00%17,90317,903100.00%52,278Jun 30, 2024
LEGAL & GENERAL GROUP PLC0.02%-16,57916,579100.00%48,296Jun 30, 2024
PANAGORA ASSET MANAGEMENT INC0.02%0.00%14,61114,611100.00%42,664Jun 30, 2024
ALLIANCEBERNSTEIN L.P.0.02%-14,52014,520100.00%42,398Jun 30, 2024
AMERITAS INVESTMENT PARTNERS, INC.0.01%0.00%7,8477,847100.00%22,913Jun 30, 2024
CALIFORNIA STATE TEACHERS RETIREMENT SYSTEM0.01%-5,8035,803100.00%16,945Jun 30, 2024
NVERSES CAPITAL, LLC0.00%0.01%3,7003,700100.00%10,804Jun 30, 2024
AMALGAMATED BANK0.00%0.00%2,7712,771100.00%8,000Jun 30, 2024
AQUATIC CAPITAL MANAGEMENT LLC0.00%0.00%1,4001,400100.00%4,088Jun 30, 2024
BROWN, LISLE/CUMMINGS, INC.0.00%0.00%775775100.00%2,263Jun 30, 2024
JONES FINANCIAL COMPANIES LLLP0.00%-300300100.00%876Jun 30, 2024
FEDERATION DES CAISSES DESJARDINS DU QUEBEC0.00%-200200100.00%584Jun 30, 2024
OPAL WEALTH ADVISORS, LLC0.00%0.00%100100100.00%292Jun 30, 2024

Honest's largest new institutional shareholder by number of shares is ENVESTNET ASSET MANAGEMENT INC, purchased 256.09K shares, valued at $747.78K, as of undefined.

Institutional Sold Out

Name% Total Shares% Total AssetsCurrent SharesChange AmountChange %Market ValueDate
BALYASNY ASSET MANAGEMENT L.P.----309,921-100.00%-Jun 30, 2024
EAM INVESTORS, LLC----271,945-100.00%-Jun 30, 2024
HRT FINANCIAL LP----192,731-100.00%-Jun 30, 2024
POINT72 ASIA (SINGAPORE) PTE. LTD.----103,265-100.00%-Jun 30, 2024
BREVAN HOWARD CAPITAL MANAGEMENT LP----94,273-100.00%-Jun 30, 2024
SCHONFELD STRATEGIC ADVISORS LLC----93,810-100.00%-Jun 30, 2024
WALLEYE CAPITAL LLC----85,117-100.00%-Jun 30, 2024
Y-INTERCEPT (HONG KONG) LTD----55,102-100.00%-Jun 30, 2024
EXODUSPOINT CAPITAL MANAGEMENT, LP----45,863-100.00%-Jun 30, 2024
JEFFERIES FINANCIAL GROUP INC.----44,400-100.00%-Jun 30, 2024
CORNERSTONE INVESTMENT PARTNERS, LLC----39,750-100.00%-Jun 30, 2024
VIRTU FINANCIAL LLC----36,005-100.00%-Jun 30, 2024
LMR PARTNERS LLP----31,313-100.00%-Jun 30, 2024
CANNON GLOBAL INVESTMENT MANAGEMENT, LLC----30,000-100.00%-Jun 30, 2024
PDT PARTNERS, LLC----26,292-100.00%-Jun 30, 2024
OMERS ADMINISTRATION CORP----21,200-100.00%-Jun 30, 2024
CTC ALTERNATIVE STRATEGIES, LTD.----19,500-100.00%-Jun 30, 2024
SIMPLEX TRADING, LLC----13,235-100.00%-Jun 30, 2024
LAZARD ASSET MANAGEMENT LLC----13,043-100.00%-Jun 30, 2024
GROUP ONE TRADING, L.P.----8,500-100.00%-Jun 30, 2024
ENTRYPOINT CAPITAL, LLC----6,617-100.00%-Jun 30, 2024
MACQUARIE GROUP LTD----3,055-100.00%-Jun 30, 2024
CIBC PRIVATE WEALTH GROUP, LLC----1,000-100.00%-Jun 30, 2024
HOUSEHOLDER GROUP ESTATE & RETIREMENT SPECIALIST, LLC----70-100.00%-Jun 30, 2024

Honest's largest sold out institutional shareholder by shares sold is BALYASNY ASSET MANAGEMENT L.P., sold -0.31M shares, valued at -, as of undefined.

Honest Mutual Fund Holders


Name% Total AssetsTotal SharesChange AmountChange %Date
BlackRock Innovation & Growth Trust4.54%4,805,538--Mar 31, 2024
MERIDIAN FUND INC1.08%2,522,421--Mar 28, 2024
STATE STREET INSTITUTIONAL FUNDS0.14%108,500--Mar 31, 2024
ALLSPRING VARIABLE TRUST0.13%83,004--Mar 31, 2024
BRIDGEWAY FUNDS INC0.11%262,000--Mar 28, 2024
VANGUARD VALLEY FORGE FUNDS0.07%38,800--Mar 31, 2024
BlackRock Advantage SMID Cap Fund, Inc.0.07%12,954--Mar 28, 2024
Vericimetry Funds0.06%5,630--Mar 31, 2024
AMERICAN CENTURY CAPITAL PORTFOLIOS INC0.04%750,000--Mar 31, 2024
BlackRock ETF Trust0.03%24,321--Jan 31, 2024
LORD ABBETT SECURITIES TRUST0.03%128,028--Jan 31, 2024
AIM GROWTH SERIES (INVESCO GROWTH SERIES)0.02%748,781--Mar 31, 2024
DEUTSCHE DWS INVESTMENTS VIT FUNDS0.02%10,340--Mar 31, 2024
QUANTITATIVE MASTER SERIES LLC0.02%101,668--Mar 31, 2024
Guardian Variable Products Trust0.01%223,691--Mar 31, 2024
Listed Funds Trust0.01%66,203--Mar 31, 2024
TIAA SEPARATE ACCOUNT VA 10.01%2,022--Mar 31, 2024
ALGER PORTFOLIOS0.01%2,872--Dec 31, 2023
FINANCIAL INVESTORS TRUST0.01%537,703--Jan 31, 2024
VANGUARD INDEX FUNDS0.01%2,758,100-676,754-19.70%Mar 31, 2024
MASSMUTUAL PREMIER FUNDS0.01%175,060--Dec 31, 2023
Investment Managers Series Trust II0.01%67,16567,165-Mar 31, 2024
FIDELITY COVINGTON TRUST0.01%98,553--Jan 31, 2024
FIDELITY COMMONWEALTH TRUST0.00%15,400--Feb 29, 2024
GABELLI EQUITY TRUST INC0.00%5,000--Dec 29, 2023
OLD WESTBURY FUNDS INC0.00%500,000--Jan 31, 2024
VARIABLE INSURANCE PRODUCTS FUND III0.00%29,100--Mar 31, 2024
FIDELITY CONCORD STREET TRUST0.00%684,938109,72319.08%Feb 29, 2024
Fidelity Rutland Square Trust II0.00%3,721,947210,1655.98%Feb 29, 2024
VARIABLE INSURANCE PRODUCTS FUND IV0.00%7,414--Mar 31, 2024
ALLSPRING MASTER TRUST0.00%181,806--Feb 29, 2024
FIDELITY SELECT PORTFOLIOS0.00%161,352--Feb 29, 2024
Calvert Variable Products, Inc.0.00%6,574--Mar 31, 2024
AB CAP FUND, INC.0.00%77,572--Jan 31, 2024
Columbia Funds Variable Series Trust II0.00%69,300--Mar 31, 2024
AB VARIABLE PRODUCTS SERIES FUND, INC.0.00%8,895--Mar 31, 2024
FIDELITY DEVONSHIRE TRUST0.00%20,300--Jan 31, 2024
FIDELITY SECURITIES FUND0.00%158,768--Jan 31, 2024
FIDELITY PURITAN TRUST0.00%85,591--Jan 31, 2024
PRINCIPAL VARIABLE CONTRACTS FUNDS INC0.00%62,600--Mar 31, 2024
VANGUARD WORLD FUND0.00%332,123--Feb 29, 2024
Fidelity Central Investment Portfolios LLC0.00%66,540--Feb 29, 2024
MML SERIES INVESTMENT FUND0.00%12,266--Dec 31, 2023
Advisors' Inner Circle Fund II0.00%1,110,000--Jan 31, 2024
GPS Funds I0.00%6,107--Mar 31, 2024
JPMORGAN INSURANCE TRUST0.00%14,818--Mar 31, 2023
SCHWAB CAPITAL TRUST0.00%42,96714,68551.92%Jan 31, 2024
VANGUARD INSTITUTIONAL INDEX FUNDS0.00%31,168-2,772-8.17%Mar 31, 2024
COLUMBIA FUNDS VARIABLE INSURANCE TRUST0.00%518,521-14,200-2.67%Mar 31, 2024
Voya VARIABLE PORTFOLIOS INC0.00%27,312--Mar 31, 2024
RUSSELL INVESTMENT CO0.00%170,705--Jan 31, 2024
Federated Hermes Global Allocation Fund0.00%5,133--Feb 29, 2024
OHIO NATIONAL FUND INC0.00%10,200--Mar 31, 2024
SCHWAB STRATEGIC TRUST0.00%282,231--Feb 29, 2024
AMERICAN CENTURY ETF TRUST0.00%52,62442,651427.66%Feb 29, 2024
TIAA-CREF LIFE FUNDS0.00%1,244--Mar 31, 2024
ALLSPRING FUNDS TRUST0.00%186,963--Jan 31, 2024
Voya INVESTORS TRUST0.00%22,912--Mar 31, 2024
STATE STREET VARIABLE INSURANCE SERIES FUNDS INC0.00%1,989--Mar 31, 2024
MML Series Investment Fund II0.00%70,302--Dec 31, 2023
VARIABLE INSURANCE PRODUCTS FUND II0.00%3,96968320.79%Mar 31, 2024
RUSSELL INVESTMENT FUNDS0.00%37,438--Mar 31, 2024
SEASONS SERIES TRUST0.00%7,127--Mar 31, 2024
COLUMBIA FUNDS SERIES TRUST I0.00%1,340,8001,239,5641224.43%Jan 31, 2024
Amplify ETF Trust0.00%6,954--Mar 31, 2024
STATE STREET INSTITUTIONAL INVESTMENT TRUST0.00%15,800--Mar 31, 2024
NORTHERN FUNDS0.00%33,061--Mar 28, 2024
Voya PARTNERS INC0.00%15,375--Mar 31, 2024
SA FUNDS INVESTMENT TRUST0.00%3,035--Mar 31, 2024
Dimensional ETF Trust0.00%80,782-47,080-36.82%Jan 31, 2024
AIM VARIABLE INSURANCE FUNDS (INVESCO VARIABLE INSURANCE FUNDS)0.00%406,628--Mar 31, 2024
FIDELITY SALEM STREET TRUST0.00%575,088--Mar 31, 2024
RYDEX SERIES FUNDS0.00%598--Dec 31, 2023
RBB FUND, INC.0.00%12,013--Feb 29, 2024
T. Rowe Price Index Trust, Inc.0.00%2,789--Feb 29, 2024
VANGUARD SCOTTSDALE FUNDS0.00%237,609--Feb 29, 2024
Legg Mason Global Asset Management Trust0.00%781,092--Jan 31, 2024
PENN SERIES FUNDS INC0.00%2,800--Mar 28, 2024
JPMORGAN TRUST II0.00%92,787--Feb 29, 2024
NATIONWIDE MUTUAL FUNDS0.00%11,39611,0573261.65%Jan 31, 2024
NATIONWIDE VARIABLE INSURANCE TRUST0.00%11,380--Mar 31, 2024
VALIC Co I0.00%24,223--Feb 29, 2024
Guggenheim Active Allocation Fund0.00%495--Feb 29, 2024
FIDELITY SUMMER STREET TRUST0.00%27,261--Mar 31, 2024
Invesco Exchange-Traded Self-Indexed Fund Trust0.00%16,722--Feb 29, 2024
RYDEX DYNAMIC FUNDS0.00%296--Dec 31, 2023
ProFunds0.00%833--Mar 31, 2024
MASTER INVESTMENT PORTFOLIO0.00%4,757--Mar 31, 2024
TIAA-CREF FUNDS0.00%152,677--Mar 31, 2024
USAA MUTUAL FUNDS TRUST0.00%11,1904,82375.75%Jan 31, 2024
BERNSTEIN SANFORD C FUND INC0.00%11,711--Mar 31, 2024
FLEXSHARES TRUST0.00%2,976--Jan 31, 2024
RYDEX VARIABLE TRUST0.00%40--Dec 31, 2023
SPDR INDEX SHARES FUNDS0.00%6,389--Mar 31, 2024
PROSHARES TRUST0.00%7,779--Feb 29, 2024
FIDELITY ADVISOR SERIES I0.00%5,091--Feb 29, 2024
DFA INVESTMENT DIMENSIONS GROUP INC0.00%24,021-5,292-18.05%Jan 31, 2024
ETF Series Solutions0.00%471--Jan 31, 2024
SUNAMERICA SERIES TRUST0.00%7,541--Mar 31, 2024
JPMorgan Trust I0.00%23,403--Jan 31, 2024

Honest's largest mutual fund holder by % of total assets is "BlackRock Innovation & Growth Trust", owning 4.81M shares, compromising 4.54% of its total assets.

Honest Institutional Ownership Trends


Institutional Holdings Trend

DateHoldingsChange %
30 Jun, 2440-68.99%
31 Mar, 2412938.71%
31 Dec, 239319.23%
30 Sep, 2378-8.24%
30 Jun, 2385-26.09%
31 Mar, 23115-10.16%
31 Dec, 22128-0.78%
30 Sep, 221292.38%
30 Jun, 22126-7.35%
31 Mar, 22136-10.53%
31 Dec, 2115239.45%
30 Sep, 21109-
30 Jun, 21109-

As of 30 Jun 24, 40 institutions are holding Honest's shares, representing a decrease of -68.99% compared to the previous quarter.

Shares Outstanding Trend

DateShares OutstandingChange %
30 Jun, 247,561,609-80.40%
31 Mar, 2438,576,53924.04%
31 Dec, 2331,099,564-20.09%
30 Sep, 2338,919,87410.75%
30 Jun, 2335,140,841-10.20%
31 Mar, 2339,134,506-5.59%
31 Dec, 2241,452,7923.99%
30 Sep, 2239,861,850-5.22%
30 Jun, 2242,055,260-3.27%
31 Mar, 2243,475,355-24.98%
31 Dec, 2157,948,908-3.59%
30 Sep, 2160,109,829-3.81%
30 Jun, 2162,488,388-

Honest (HNST) has 7.56M shares outstanding as of 30 Jun 24, down -80.40% compared to the previous quarter.

Institutional Ownership Trend

DateOwnership %Change %
30 Jun, 247.85%0.47%
31 Mar, 2440.81%3.82%
31 Dec, 2332.67%1.91%
30 Sep, 2341.36%2.90%
30 Jun, 2337.74%2.14%
31 Mar, 2342.03%2.10%
31 Dec, 2244.70%2.40%
30 Sep, 2243.11%2.07%
30 Jun, 2245.69%2.03%
31 Mar, 2247.49%0.72%
31 Dec, 2181.47%1.84%
30 Sep, 2166.50%0.79%
30 Jun, 2191.79%-

As of 30 Jun 24, Honest is held by 7.85% institutional shareholders, representing a 0.47% growth compared to 31 Mar 24.

Institutional Increased Positions Trend

DateIncreased PositionsChange %
30 Jun, 2421-76.40%
31 Mar, 248974.51%
31 Dec, 235170.00%
30 Sep, 23307.14%
30 Jun, 2328-30.00%
31 Mar, 2340-33.33%
31 Dec, 2260-1.64%
30 Sep, 226117.31%
30 Jun, 2252-10.34%
31 Mar, 2258-46.30%
31 Dec, 21108116.00%
30 Sep, 2150-49.49%
30 Jun, 2199-

21 institutional shareholders have increased their position in HNST stock as of 30 Jun 24 compared to 89 in the previous quarter (a -76.40% decrease).

Institutional Reduced Positions Trend

DateReduced PositionsChange %
30 Jun, 2411-45.00%
31 Mar, 242011.11%
31 Dec, 23185.88%
30 Sep, 2317-45.16%
30 Jun, 2331-18.42%
31 Mar, 23388.57%
31 Dec, 22359.38%
30 Sep, 2232-21.95%
30 Jun, 2241-2.38%
31 Mar, 2242110.00%
31 Dec, 2120-31.03%
30 Sep, 2129-
30 Jun, 21--

11 institutional shareholders have reduced their position in HNST stock as of 30 Jun 24 compared to 20 in the previous quarter (a -45.00% decrease).

All Institutional Ownership Trend Data

DateHoldingsChange %Shares OutstandingChange %Ownership %Change %Increased PositionsChange %Reduced PositionsChange %
30 Jun, 2440-68.99%7,561,609-80.40%7.85%0.47%21-76.40%11-45.00%
31 Mar, 2412938.71%38,576,53924.04%40.81%3.82%8974.51%2011.11%
31 Dec, 239319.23%31,099,564-20.09%32.67%1.91%5170.00%185.88%
30 Sep, 2378-8.24%38,919,87410.75%41.36%2.90%307.14%17-45.16%
30 Jun, 2385-26.09%35,140,841-10.20%37.74%2.14%28-30.00%31-18.42%
31 Mar, 23115-10.16%39,134,506-5.59%42.03%2.10%40-33.33%388.57%
31 Dec, 22128-0.78%41,452,7923.99%44.70%2.40%60-1.64%359.38%
30 Sep, 221292.38%39,861,850-5.22%43.11%2.07%6117.31%32-21.95%
30 Jun, 22126-7.35%42,055,260-3.27%45.69%2.03%52-10.34%41-2.38%
31 Mar, 22136-10.53%43,475,355-24.98%47.49%0.72%58-46.30%42110.00%
31 Dec, 2115239.45%57,948,908-3.59%81.47%1.84%108116.00%20-31.03%
30 Sep, 21109-60,109,829-3.81%66.50%0.79%50-49.49%29-
30 Jun, 21109-62,488,388-91.79%-99---

Honest Insider Shareholders Trades


Open Market Insider Trades

DateNameRelationRoleTransactionBuy/SellSharesPriceValueShares HeldSource
Aug 15, 2024WHITE JAMES Ddirector-S-SaleSell70,000$3.98$278.60K309,244
May 22, 2024Sheehey Brendanofficer General CounselS-SaleSell8,583$2.77$23.77K526,037
May 22, 2024Vernon Carladirector, officer Chief Executive OfficerS-SaleSell43,317$2.77$119.99K2,881,070
May 22, 2024Winchell Stephenofficer EVP, Operations and R&DS-SaleSell7,283$2.77$20.17K421,674
May 22, 2024Sternweis Thomasofficer SVP, Enterprise Dev. & Strat.S-SaleSell10,047$2.77$27.83K237,211
May 22, 2024Barton Katherineofficer Chief Growth OfficerS-SaleSell67,930$2.77$188.17K933,005
Apr 19, 2024Warren Jessicadirector, officer Chief Creative OfficerS-SaleSell276,113$3.07$846.95K1,629,124
Apr 19, 2024Warren Jessicadirector, officer Chief Creative OfficerS-SaleSell265,820$3.06$812.27K1,363,304
Apr 19, 2024Warren Jessicadirector, officer Chief Creative OfficerS-SaleSell253,815$2.99$758.09K1,109,489

Open Market Insider Buys

DateNameRelationRoleTransactionBuy/SellSharesPriceValueShares HeldSource

Insider Sells

DateNameRelationRoleTransactionBuy/SellSharesPriceValueShares HeldSource
Aug 15, 2024WHITE JAMES Ddirector-S-SaleSell70,000$3.98$278.60K309,244
May 22, 2024Sheehey Brendanofficer General CounselS-SaleSell8,583$2.77$23.77K526,037
May 22, 2024Vernon Carladirector, officer Chief Executive OfficerS-SaleSell43,317$2.77$119.99K2,881,070
May 22, 2024Winchell Stephenofficer EVP, Operations and R&DS-SaleSell7,283$2.77$20.17K421,674
May 22, 2024Sternweis Thomasofficer SVP, Enterprise Dev. & Strat.S-SaleSell10,047$2.77$27.83K237,211
May 22, 2024Barton Katherineofficer Chief Growth OfficerS-SaleSell67,930$2.77$188.17K933,005
Apr 19, 2024Warren Jessicadirector, officer Chief Creative OfficerS-SaleSell276,113$3.07$846.95K1,629,124
Apr 19, 2024Warren Jessicadirector, officer Chief Creative OfficerS-SaleSell265,820$3.06$812.27K1,363,304
Apr 19, 2024Warren Jessicadirector, officer Chief Creative OfficerS-SaleSell253,815$2.99$758.09K1,109,489
Apr 08, 2024Sternweis Thomasofficer SVP, Enterprise Dev. & Strat.Sell---247,258
Apr 08, 2024Sternweis Thomasofficer SVP, Enterprise Dev. & Strat.Sell---42,500

All Insider Owners Trades

DateNameRelationRoleTransactionBuy/SellSharesPriceValueShares HeldSource
Aug 15, 2024WHITE JAMES Ddirector-S-SaleSell70,000$3.98$278.60K309,244
May 24, 2024BARKLEY MICHAEL J.director-A-AwardBuy60,569--225,136
May 24, 2024Hartung Jackdirector-A-AwardBuy60,569--325,055
May 24, 2024Gentile Susandirector-A-AwardBuy60,569--239,040
May 24, 2024WHITE JAMES Ddirector-A-AwardBuy60,569--379,244
May 23, 2024Warren Jessicadirector-A-AwardBuy60,569--1,170,058
May 23, 2024Turner Andreadirector-A-AwardBuy60,569--225,136
May 23, 2024Lynch Alissa Hsudirector-A-AwardBuy60,569--225,136
May 23, 2024Honest Company, Inc.director-A-AwardBuy60,569--225,136
May 23, 2024BAYNE KATIE Jdirector-A-AwardBuy60,569--297,327
May 22, 2024Sheehey Brendanofficer General CounselS-SaleSell8,583$2.77$23.77K526,037
May 22, 2024Vernon Carladirector, officer Chief Executive OfficerS-SaleSell43,317$2.77$119.99K2,881,070
May 22, 2024Winchell Stephenofficer EVP, Operations and R&DS-SaleSell7,283$2.77$20.17K421,674
May 22, 2024Sternweis Thomasofficer SVP, Enterprise Dev. & Strat.S-SaleSell10,047$2.77$27.83K237,211
May 22, 2024Barton Katherineofficer Chief Growth OfficerS-SaleSell67,930$2.77$188.17K933,005
Apr 19, 2024Warren Jessicadirector, officer Chief Creative OfficerS-SaleSell276,113$3.07$846.95K1,629,124
Apr 19, 2024Warren Jessicadirector, officer Chief Creative OfficerS-SaleSell265,820$3.06$812.27K1,363,304
Apr 19, 2024Warren Jessicadirector, officer Chief Creative OfficerS-SaleSell253,815$2.99$758.09K1,109,489
Apr 08, 2024Sternweis Thomasofficer SVP, Enterprise Dev. & Strat.Sell---247,258
Apr 08, 2024Sternweis Thomasofficer SVP, Enterprise Dev. & Strat.Sell---42,500

The last insider sell of Honest's stock was made by WHITE JAMES D on Aug 15 2024, selling 70,000 shares at $3.98 per share (valued at $278.60K).

Honest Insider Ownership Trends


All Insider Trades Trend

DateBuySellBuy/Sell Ratio
Q3 2024-1-
Q2 202491181.82%
Q1 202497128.57%
Q4 202351435.71%
Q3 202321216.67%
Q2 2023101662.50%
Q1 2023131776.47%
Q4 2022-16-
Q3 20224944.44%
Q2 2022112055.00%
Q1 20221511500.00%
Q4 2021151883.33%
Q3 20214--
Q2 2021366357.14%

0 total buy trades, and 1 total sell trades (buy/sell ratio of 0.00%) were made by Honest's insiders, as of Q3 2024.

Open Market Insider Trades Trend

DateBuySellBuy/Sell Ratio
Q3 2024-1-
Q2 2024-8-
Q1 2024-6-
Q4 2023-12-
Q3 202321118.18%
Q2 20231911.11%
Q1 2023-16-
Q4 2022-15-
Q3 2022-9-
Q2 2022-17-
Q1 2022-1-
Q4 20211714.29%
Q3 2021---
Q2 2021-6-

As of Q3 2024, Insider owners conducted 0 open market buy trades and 1 open market sell trades of Honest's stocks.

Honest Peer Ownership


TickerCompany
COTYCoty Inc.
NTCONatura &Co Holding S.A.
EPCEdgewell Personal Care Company
KMBKimberly-Clark Corporation
HIMSHims & Hers Health, Inc.
EWCZEuropean Wax Center, Inc.
ELThe Estée Lauder Companies Inc.
CLXThe Clorox Company
YSGYatsen Holding Limited
IPARInter Parfums, Inc.
KVUEKenvue Inc.
ELFe.l.f. Beauty, Inc.
SKINThe Beauty Health Company
ULUnilever PLC
CLColgate-Palmolive Company
PGThe Procter & Gamble Company

HNST Ownership FAQ


Honest is owned by institutional shareholders (7.85%), insiders (14.18%), and public (77.96%). The largest institutional shareholder of Honest is CATTERTON MANAGEMENT COMPANY, L.L.C. (12.64% of total shares) and the top mutual fund owner is BlackRock Innovation & Growth Trust (4.54% of total shares).

Honest's major institutional shareholders are CATTERTON MANAGEMENT COMPANY, L.L.C., PORTOLAN CAPITAL MANAGEMENT, LLC, BLACKROCK INC., VANGUARD GROUP INC, and ARROWMARK COLORADO HOLDINGS LLC. The top five shareholders own together 33.00% of the company's share outstanding.

As of Jun 2024, there are 40 institutional shareholders of Honest.

CATTERTON MANAGEMENT COMPANY, L.L.C owns 12.17M shares of Honest, representing 12.64% of the company's total shares outstanding, valued at $35.54M (as of Jun 2024).

As of Jun 2024, PORTOLAN CAPITAL MANAGEMENT, LLC holds 8.11M shares of Honest (HNST), compromising 8.42% of the company, valued at $23.67M.

BLACKROCK INC is the third largest holder of Honest. The company owns 4.98M of the company's shares outstanding (worth $14.53M).