Direct Digital Ownership | Who Owns Direct Digital?


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Direct Digital Ownership Summary


Direct Digital is owned by 7.40% institutional investors, 16.91% insiders, and 75.69% retail investors. Vanguard group is the largest institutional shareholder, holding 0.97% of DRCT shares. Vanguard Total Stock Mkt Idx Inv is the top mutual fund, with 0.62% of its assets in Direct Digital shares.

DRCT Ownership Benchmark


TypeName% Inst% Insiders% Retail
StockDirect Digital7.40%16.91%75.69%
SectorCommunication Services Stocks 41.93%12.83%45.23%
IndustryAdvertising Stocks 45.53%10.91%43.56%

Institutional Shareholders


Top Institutional Shareholders by Total Shares

HolderShares% HoldingValue
Vanguard group137.97K0.97%$556.03K
Ameriprise financial38.26K0.27%$154.19K
Geode capital management35.72K0.25%$144.01K
Cresset asset management20.09K0.14%$80.94K
Blackrock15.92K0.11%$64.15K
Morgan stanley14.74K0.10%$59.39K
State street10.07K0.07%$40.57K
Ubs group9.21K0.06%$37.10K
Tower research capital llc (trc)2.88K0.02%$11.61K
Steward partners investment advisory1.70K0.01%$6.85K

Top Institutional Shareholders by % of Total Assets

HolderShares% AssetsValue
Cresset asset management20.09K0.00%$80.94K
Tower research capital llc (trc)2.88K0.00%$11.61K
Steward partners investment advisory1.70K0.00%$6.85K
Bank of america corp /de/28.00-$113.00
Susquehanna group, llp---
Jane street group---
Lazard asset management---
Millennium management---
Ameriprise financial38.26K-$154.19K
Blackrock15.92K-$64.15K

Top Buyers

HolderShares% AssetsChange
Geode capital management35.72K-2.66K
Morgan stanley14.74K-1.88K
Tower research capital llc (trc)2.88K0.00%1.34K
Cresset asset management20.09K0.00%835.00
Ubs group9.21K-667.00

Top Sellers

HolderShares% AssetsChange
Man group---57.41K
Laurion capital management lp---28.00K
Millennium management---22.75K
Privium fund management (uk)---20.93K
Susquehanna group, llp---19.24K

Sold Out

HolderChange
Qube research-4.00
Wells fargo & company/mn-23.00
Macquarie group-117.00
Stone house investment management-485.00
Macroview investment management-511.00

Institutional Ownership Trends


DateHoldingsChange %SharesChange %OwnershipChange %Increased PositionChange %Decreased PositionChange %
Sep 30, 202412-7.69%271,364-11.75%7159.94%3-50.00%525.00%
Jun 30, 202413-56.67%307,506-41.82%215.74%6-62.50%4-55.56%
Mar 31, 20243020.00%528,561-7.96%324.65%16-20.00%9800.00%
Dec 31, 20232578.57%574,25675.60%379.04%20185.71%1-66.67%
Sep 30, 20231416.67%327,0175.88%249.30%7600.00%3-40.00%

Top Mutual Funds Shareholders


HolderShares% HoldingChange
Vanguard Total Stock Mkt Idx Inv90.85K0.62%-
Vanguard Institutional Extnd Mkt Idx Tr45.66K0.31%-
Fidelity Extended Market Index18.30K0.12%-2.83K
iShares Micro-Cap ETF7.91K0.05%-
SSgA U.S. Extended Market Index Class I7.09K0.05%-
BlackRock Extended Equity Market K6.19K0.04%-3.00
Fidelity Total Market Index5.55K0.04%-
Fidelity Series Total Market Index4.02K0.03%-
NT Ext Equity Mkt Idx Fd - NL3.20K0.02%-
Spartan Total Market Index Pool E3.14K0.02%-

Recent Insider Transactions


DateNameRoleActivityValue
Dec 16, 2024Walker Mark D Chairman and CEOSell$5.67K
Dec 13, 2024Walker Mark D Chairman and CEOSell$16.64K
Dec 10, 2024Walker Mark D Chairman and CEOSell$10.10K
Dec 12, 2024Walker Mark D Chairman and CEOSell$5.58K
Dec 11, 2024Walker Mark D Chairman and CEOSell$12.75K

Insider Transactions Trends


DateBuySell
2024 Q4-18
2024 Q3--
2024 Q2-5
2024 Q1--
2023 Q4-2

DRCT Ownership FAQ


Who Owns Direct Digital?

Direct Digital shareholders are primarily institutional investors at 7.40%, followed by 16.91% insiders and 75.69% retail investors. The average institutional ownership in Direct Digital's industry, Advertising Stocks , is 45.53%, which Direct Digital falls below.

Who owns the most shares of Direct Digital?

Direct Digital’s largest shareholders are Vanguard group (137.97K shares, 0.97%), Ameriprise financial (38.26K shares, 0.27%), and Geode capital management (35.72K shares, 0.25%). Together, they hold 1.48% of Direct Digital’s total shares outstanding.

Does Blackrock own Direct Digital?

Yes, BlackRock owns 0.11% of Direct Digital, totaling 15.92K shares as of Jun 2024. This represents 0% of BlackRock's total assets, with a market value of 64.15K$. In the last quarter, BlackRock decreased its holdings by -4.289K shares, a -21.23% change.

Who is Direct Digital’s biggest shareholder by percentage of total assets invested?

Cresset asset management is Direct Digital’s biggest shareholder by percentage of total assets invested, with 0.00% of its assets in 20.08K Direct Digital shares, valued at 80.94K$.

Who is the top mutual fund holder of Direct Digital shares?

Vanguard Total Stock Mkt Idx Inv is the top mutual fund holder of Direct Digital shares, with 0.62% of its total shares outstanding invested in 90.85K Direct Digital shares.

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