Direct Digital Ownership | Who Owns Direct Digital?
Direct Digital Ownership Summary
Direct Digital is owned by 2.15% institutional investors, 16.91% insiders, and 80.94% retail investors. Vanguard group is the largest institutional shareholder, holding 0.97% of DRCT shares. Vanguard Total Stock Mkt Idx Inv is the top mutual fund, with 0.62% of its assets in Direct Digital shares.
DRCT Ownership Benchmark
| Type | Name | % Inst | % Insiders | % Retail |
|---|---|---|---|---|
| Stock | Direct Digital | 2.15% | 16.91% | 80.94% |
| Sector | Communication Services Stocks | 38.61% | 11.88% | 49.51% |
| Industry | Advertising Stocks | 39.15% | 8.88% | 51.97% |
Institutional Shareholders
Top Institutional Shareholders by Total Shares
| Holder | Shares | % Holding | Value |
|---|---|---|---|
| Vanguard group | 137.97K | 0.97% | $556.03K |
| Ameriprise financial | 38.26K | 0.27% | $154.19K |
| Geode capital management | 35.72K | 0.25% | $144.01K |
| Cresset asset management | 20.09K | 0.14% | $80.94K |
| Blackrock | 15.92K | 0.11% | $64.15K |
| Morgan stanley | 14.74K | 0.10% | $59.39K |
| State street | 10.07K | 0.07% | $40.57K |
| Ubs group | 9.21K | 0.06% | $37.10K |
| Tower research capital llc (trc) | 2.88K | 0.02% | $11.61K |
| Steward partners investment advisory | 1.70K | 0.01% | $6.85K |
Top Institutional Shareholders by % of Total Assets
| Holder | Shares | % Assets | Value |
|---|---|---|---|
| Cresset asset management | 20.09K | 0.00% | $80.94K |
| Tower research capital llc (trc) | 2.88K | 0.00% | $11.61K |
| Steward partners investment advisory | 1.70K | 0.00% | $6.85K |
| Bank of america corp /de/ | 28.00 | - | $113.00 |
| Susquehanna group, llp | - | - | - |
| Jane street group | - | - | - |
| Lazard asset management | - | - | - |
| Millennium management | - | - | - |
| Ameriprise financial | 38.26K | - | $154.19K |
| Blackrock | 15.92K | - | $64.15K |
Top Buyers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| Geode capital management | 35.72K | - | 2.66K |
| Morgan stanley | 14.74K | - | 1.88K |
| Tower research capital llc (trc) | 2.88K | 0.00% | 1.34K |
| Cresset asset management | 20.09K | 0.00% | 835.00 |
| Ubs group | 9.21K | - | 667.00 |
Top Sellers
| Holder | Shares | % Assets | Change |
|---|---|---|---|
| Man group | - | - | -57.41K |
| Laurion capital management lp | - | - | -28.00K |
| Millennium management | - | - | -22.75K |
| Privium fund management (uk) | - | - | -20.93K |
| Susquehanna group, llp | - | - | -19.24K |
Sold Out
| Holder | Change |
|---|---|
| Qube research | -4.00 |
| Wells fargo & company/mn | -23.00 |
| Macquarie group | -117.00 |
| Stone house investment management | -485.00 |
| Macroview investment management | -511.00 |
Institutional Ownership Trends
| Date | Holdings | Change % | Shares | Change % | Ownership | Change % | Increased Position | Change % | Decreased Position | Change % |
|---|---|---|---|---|---|---|---|---|---|---|
| Jun 30, 2024 | 13 | -56.67% | 307,506 | -41.82% | 2 | 15.74% | 6 | -62.50% | 4 | -55.56% |
| Mar 31, 2024 | 30 | 20.00% | 528,561 | -7.96% | 3 | 24.65% | 16 | -20.00% | 9 | 800.00% |
| Dec 31, 2023 | 25 | 78.57% | 574,256 | 75.60% | 3 | 79.04% | 20 | 185.71% | 1 | -66.67% |
| Sep 30, 2023 | 14 | 16.67% | 327,017 | 5.88% | 2 | 49.30% | 7 | 600.00% | 3 | -40.00% |
| Jun 30, 2023 | 12 | -14.29% | 308,859 | -28.10% | 2 | 24.40% | 1 | -85.71% | 5 | 25.00% |
Top Mutual Funds Shareholders
| Holder | Shares | % Holding | Change |
|---|---|---|---|
| Vanguard Total Stock Mkt Idx Inv | 90.85K | 0.62% | - |
| Vanguard Institutional Extnd Mkt Idx Tr | 45.66K | 0.31% | - |
| Fidelity Extended Market Index | 18.30K | 0.12% | -2.83K |
| iShares Micro-Cap ETF | 7.91K | 0.05% | - |
| SSgA U.S. Extended Market Index Class I | 7.09K | 0.05% | - |
| BlackRock Extended Equity Market K | 6.19K | 0.04% | -3.00 |
| Fidelity Total Market Index | 5.55K | 0.04% | - |
| Fidelity Series Total Market Index | 4.02K | 0.03% | - |
| NT Ext Equity Mkt Idx Fd - NL | 3.20K | 0.02% | - |
| Spartan Total Market Index Pool E | 3.14K | 0.02% | - |
Recent Insider Transactions
| Date | Name | Role | Activity | Value |
|---|---|---|---|---|
| Nov 15, 2024 | SMITH W KEITH | President | Sell | $563.40 |
| Nov 18, 2024 | Walker Mark D | Chairman and CEO | Sell | $5.27K |
| Nov 15, 2024 | Walker Mark D | Chairman and CEO | Sell | $13.18K |
| Jun 14, 2024 | Leatherberry Antoinette Renee | - | Sell | $9.02K |
| Jun 14, 2024 | Leatherberry Antoinette Renee | - | Sell | $5.73K |
Insider Transactions Trends
| Date | Buy | Sell |
|---|---|---|
| 2024 Q4 | - | 3 |
| 2024 Q3 | - | - |
| 2024 Q2 | - | 5 |
| 2024 Q1 | - | - |
| 2023 Q4 | - | 2 |
DRCT Ownership FAQ
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