Direct Digital Ownership | Who Owns Direct Digital?
Direct Digital Ownership Summary
Direct Digital is owned by 7.40% institutional investors, 16.91% insiders, and 75.69% retail investors. Vanguard Total Stock Mkt Idx Inv is the top mutual fund, with 0.57% of its assets in Direct Digital shares.
DRCT Ownership Benchmark
| Type | Name | % Inst | % Insiders | % Retail |
|---|---|---|---|---|
| Stock | Direct Digital | 7.40% | 16.91% | 75.69% |
| Sector | Communication Services Stocks | 41.41% | 13.19% | 45.40% |
| Industry | Advertising Stocks | 44.06% | 12.23% | 43.71% |
Institutional Shareholders
Institutional Ownership Trends
| Date | Holdings | Change % | Shares | Change % | Ownership | Change % | Increased Position | Change % | Decreased Position | Change % |
|---|---|---|---|---|---|---|---|---|---|---|
| Sep 30, 2024 | 12 | -7.69% | 271,364 | -11.75% | 7 | 159.94% | 3 | -50.00% | 5 | 25.00% |
| Jun 30, 2024 | 13 | -56.67% | 307,506 | -41.82% | 2 | 15.74% | 6 | -62.50% | 4 | -55.56% |
| Mar 31, 2024 | 30 | 20.00% | 528,561 | -7.96% | 3 | 24.65% | 16 | -20.00% | 9 | 800.00% |
| Dec 31, 2023 | 25 | 78.57% | 574,256 | 75.60% | 3 | 79.04% | 20 | 185.71% | 1 | -66.67% |
| Sep 30, 2023 | 14 | 16.67% | 327,017 | 5.88% | 2 | 49.30% | 7 | 600.00% | 3 | -40.00% |
Top Mutual Funds Shareholders
| Holder | Shares | % Holding | Change |
|---|---|---|---|
| Vanguard Total Stock Mkt Idx Inv | 90.85K | 0.57% | - |
| Vanguard Institutional Extnd Mkt Idx Tr | 45.66K | 0.29% | - |
| Fidelity Extended Market Index | 17.78K | 0.12% | -117.00 |
| iShares Micro-Cap ETF | 8.02K | 0.05% | - |
| BlackRock Extended Equity Market K | 6.19K | 0.04% | -3.00 |
| Extended Equity Market Fund K | 6.11K | 0.04% | -84.00 |
| Fidelity Total Market Index | 5.55K | 0.04% | - |
| Fidelity Series Total Market Index | 4.03K | 0.03% | -366.00 |
| Spartan Total Market Index Pool E | 3.14K | 0.02% | - |
| NT Ext Equity Mkt Idx Fd - NL | 3.20K | 0.02% | - |
Recent Insider Transactions
| Date | Name | Role | Activity | Value |
|---|---|---|---|---|
| Jan 16, 2025 | Locke Mistelle | - | Sell | $2.30K |
| Dec 18, 2024 | Leatherberry Antoinette Renee | - | Sell | $5.98K |
| Dec 18, 2024 | Locke Mistelle | - | Sell | $5.99K |
| Dec 18, 2024 | Cohen Richard | - | Sell | $6.00K |
| Dec 16, 2024 | Walker Mark D | Chairman and CEO | Sell | $5.67K |
Insider Transactions Trends
| Date | Buy | Sell |
|---|---|---|
| 2024 Q4 | - | 21 |
| 2024 Q3 | - | - |
| 2024 Q2 | - | 5 |
| 2024 Q1 | - | - |
| 2023 Q4 | - | 2 |
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