Prudential Financial (PRU) Stock Forecast, Price Target & Predictions
PRU Stock Forecast
Prudential Financial stock forecast is as follows: an average price target of $116.00 (represents a -3.86% downside from PRU’s last price of $120.66) and a rating consensus of 'Buy', based on 21 wall street analysts offering a 1-year stock forecast.
PRU Price Target
The average price target for Prudential Financial (PRU) is $116.00 based on 1-year price targets from 21 Wall Street analysts in the past 3 months, with a price target range of $143.00 to $96.00. This represents a potential -3.86% downside from PRU's last price of $120.66.
PRU Analyst Ratings
According to 21 Wall Street analysts, Prudential Financial's rating consensus is 'Buy'. The analyst rating breakdown for PRU stock is 0 'Strong Buy' (0.00%), 10 'Buy' (47.62%), 10 'Hold' (47.62%), 1 'Sell' (4.76%), and 0 'Strong Sell' (0.00%).
Prudential Financial Price Target by Analyst
| Date | Analyst | Company | Price Target | Price when Published | Price Target/Price when Published | Price Target/Last Closing Price |
|---|---|---|---|---|---|---|
| Oct 31, 2024 | Alex Scott | Barclays | $119.00 | $126.64 | -6.03% | -1.38% |
| Oct 02, 2024 | John Barnidge | Piper Sandler | $127.00 | $119.36 | 6.40% | 5.25% |
| Sep 04, 2024 | Alex Scott | Barclays | $118.00 | $119.55 | -1.30% | -2.20% |
| Aug 12, 2024 | Elyse Greenspan | Wells Fargo | $113.00 | $108.40 | 4.24% | -6.35% |
| May 22, 2024 | Suneet Kamath | Jefferies | $143.00 | $117.84 | 21.35% | 18.51% |
| May 08, 2024 | Catherine Seifert | CFRA | $112.00 | $116.69 | -4.02% | -7.18% |
| May 06, 2024 | John Barnidge | Piper Sandler | $121.00 | $112.26 | 7.79% | 0.28% |
| Apr 24, 2024 | Thomas Gallagher | Evercore ISI | $116.00 | $112.76 | 2.87% | -3.86% |
| Apr 05, 2024 | John Barnidge | Piper Sandler | $125.00 | $115.89 | 7.86% | 3.60% |
| Sep 14, 2023 | Suneet Kamath | Jefferies | $93.00 | $96.58 | -3.71% | -22.92% |
The latest Prudential Financial stock forecast, released on Oct 31, 2024 by Alex Scott from Barclays, set a price target of $119.00, which represents a -6.03% decrease from the stock price at the time of the forecast ($126.64), and a -1.38% decrease from PRU last price ($120.66).
Prudential Financial Price Target by Period
| 1M | 3M | 12M | |
|---|---|---|---|
| # Anlaysts | 1 | 4 | 9 |
| Avg Price Target | $119.00 | $119.25 | $121.56 |
| Last Closing Price | $120.66 | $120.66 | $120.66 |
| Upside/Downside | -1.38% | -1.17% | 0.75% |
In the current month, the average price target of Prudential Financial stock is $119.00, according to 1 Wall Street analyst offering twelve months forecast. The average price target represents a -1.38% decrease as opposed to Prudential Financial's last price of $120.66. This month's average price target is down -0.21% compared to last quarter, and down -2.11% compared to last year.
Analyst Ratings Upgrades/Downgrades
| Date | Company | Previous Rating | New Rating | Rating Change |
|---|---|---|---|---|
| Oct 08, 2024 | Cowen & Co. | Outperform | Hold | Initialise |
| Oct 02, 2024 | Wells Fargo | Market Perform | Market Perform | Hold |
| Oct 02, 2024 | Piper Sandler | Neutral | Neutral | Hold |
| Aug 12, 2024 | Wells Fargo | Underweight | Equal-Weight | Upgrade |
| Jul 23, 2024 | Citigroup | Neutral | Neutral | Hold |
| Jul 10, 2024 | Morgan Stanley | Equal-Weight | Equal-Weight | Hold |
| Jul 10, 2024 | Jefferies | Buy | Buy | Hold |
| May 24, 2024 | Raymond James | Market Perform | Market Perform | Hold |
| May 22, 2024 | Jefferies | Hold | Buy | Upgrade |
| May 08, 2024 | CFRA | Hold | Hold | Hold |
Prudential Financial's last stock rating was published by Cowen & Co. on Oct 08, 2024. The company Initialise its PRU rating from "Outperform" to "Hold".
Prudential Financial Financial Forecast
Prudential Financial Revenue Forecast
| Dec 27 | Sep 27 | Jun 27 | Mar 27 | Dec 26 | Sep 26 | Jun 26 | Mar 26 | Dec 25 | Sep 25 | Jun 25 | Mar 25 | Dec 24 | Sep 24 | Jun 24 | Mar 24 | Dec 23 | Sep 23 | Jun 23 | Mar 23 | Dec 22 | Sep 22 | Jun 22 | Mar 22 | Dec 21 | Sep 21 | Jun 21 | Mar 21 | Dec 20 | Sep 20 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | $8.35B | $11.89B | $17.05B | $13.33B | $20.48B | $14.38B | $13.21B | $16.42B | $21.64B | $15.92B | $16.95B | $16.03B | $15.43B |
| Avg Forecast | $18.02B | $17.07B | $16.15B | $21.75B | $14.99B | $14.66B | $14.37B | $16.21B | $14.80B | $14.42B | $13.83B | $14.91B | $14.39B | $14.89B | $13.53B | $14.50B | $12.99B | $12.76B | $12.64B | $12.89B | $13.57B | $14.67B | $12.27B | $13.92B | $14.02B | $13.32B | $13.71B | $14.47B | $15.00B | $13.50B |
| High Forecast | $21.00B | $19.90B | $18.82B | $25.35B | $17.47B | $17.08B | $16.75B | $18.90B | $17.25B | $16.80B | $16.12B | $15.75B | $16.23B | $15.47B | $13.53B | $14.50B | $15.05B | $13.99B | $14.74B | $15.02B | $15.81B | $14.67B | $12.27B | $13.92B | $14.02B | $13.32B | $13.71B | $14.47B | $15.00B | $13.50B |
| Low Forecast | $16.34B | $15.48B | $14.65B | $19.73B | $13.60B | $13.30B | $13.03B | $14.71B | $13.42B | $13.08B | $12.55B | $14.16B | $13.19B | $14.31B | $13.53B | $14.50B | $12.25B | $11.72B | $11.47B | $11.69B | $12.30B | $14.67B | $12.27B | $13.92B | $14.02B | $13.32B | $13.71B | $14.47B | $15.00B | $13.50B |
| # Analysts | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 3 | 3 | 5 | 6 | 3 | 3 | 3 | 6 | 7 | 6 | 3 | 2 | 2 | 2 | 2 | 3 | 4 | 5 | 6 | 6 | 15 |
| Surprise % | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 0.65% | 0.94% | 1.32% | 0.98% | 1.40% | 1.17% | 0.95% | 1.17% | 1.62% | 1.16% | 1.17% | 1.07% | 1.14% |
Prudential Financial's average Quarter revenue forecast for Dec 23 based on 6 analysts is $12.99B, with a low forecast of $12.25B, and a high forecast of $15.05B. PRU's average Quarter revenue forecast represents a 55.58% increase compared to the company's last Quarter revenue of $8.35B (Sep 23).
Prudential Financial EBITDA Forecast
| Dec 27 | Sep 27 | Jun 27 | Mar 27 | Dec 26 | Sep 26 | Jun 26 | Mar 26 | Dec 25 | Sep 25 | Jun 25 | Mar 25 | Dec 24 | Sep 24 | Jun 24 | Mar 24 | Dec 23 | Sep 23 | Jun 23 | Mar 23 | Dec 22 | Sep 22 | Jun 22 | Mar 22 | Dec 21 | Sep 21 | Jun 21 | Mar 21 | Dec 20 | Sep 20 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| # Analysts | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 3 | 3 | 5 | 6 | 3 | 3 | 3 | 6 | 7 | 6 | 3 | 2 | 2 | 2 | 2 | 3 | 4 | 5 | 6 | 6 | 15 |
| EBITDA | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | $-1.06B | $634.00M | $2.29B | $85.00M | $-563.00M | $17.00M | $282.00M | $1.86B | $2.20B | $3.15B | $3.87B | $1.13B | $1.90B |
| Avg Forecast | $331.81M | $314.39M | $297.45M | $400.60M | $276.10M | $269.95M | $264.63M | $298.60M | $272.50M | $265.50M | $254.79M | $274.59M | $264.96M | $274.28M | $249.16M | $-94.24M | $239.30M | $234.91M | $232.87M | $-85.67M | $1.33B | $270.10M | $226.05M | $-67.73M | $258.14M | $245.34M | $252.48M | $2.17B | $276.26M | $248.54M |
| High Forecast | $386.72M | $366.41M | $346.68M | $466.89M | $321.79M | $314.63M | $308.42M | $348.01M | $317.59M | $309.43M | $296.95M | $289.98M | $298.84M | $284.97M | $249.16M | $-75.39M | $277.20M | $257.67M | $271.41M | $-68.54M | $1.60B | $270.10M | $226.05M | $-54.18M | $258.14M | $245.34M | $252.48M | $2.61B | $276.26M | $248.54M |
| Low Forecast | $300.96M | $285.16M | $269.80M | $363.36M | $250.44M | $244.86M | $240.03M | $270.84M | $247.17M | $240.82M | $231.10M | $260.79M | $242.88M | $263.59M | $249.16M | $-113.09M | $225.57M | $215.87M | $211.22M | $-102.81M | $1.07B | $270.10M | $226.05M | $-81.27M | $258.14M | $245.34M | $252.48M | $1.74B | $276.26M | $248.54M |
| Surprise % | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | -4.50% | 2.72% | -26.67% | 0.06% | -2.08% | 0.08% | -4.16% | 7.19% | 8.96% | 12.49% | 1.78% | 4.08% | 7.65% |
7 analysts predict PRU's average Quarter EBITDA for Sep 23 to be $234.91M, with a high of $257.67M and a low of $215.87M. This is -62.95% lower than Prudential Financial's previous annual EBITDA (Jun 23) of $634.00M.
Prudential Financial Net Income Forecast
| Dec 27 | Sep 27 | Jun 27 | Mar 27 | Dec 26 | Sep 26 | Jun 26 | Mar 26 | Dec 25 | Sep 25 | Jun 25 | Mar 25 | Dec 24 | Sep 24 | Jun 24 | Mar 24 | Dec 23 | Sep 23 | Jun 23 | Mar 23 | Dec 22 | Sep 22 | Jun 22 | Mar 22 | Dec 21 | Sep 21 | Jun 21 | Mar 21 | Dec 20 | Sep 20 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| # Analysts | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 3 | 3 | 5 | 6 | 3 | 3 | 3 | 6 | 7 | 6 | 3 | 2 | 2 | 2 | 2 | 3 | 4 | 5 | 6 | 6 | 15 |
| Net Income | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | $-807.00M | $511.00M | $1.46B | $-549.00M | $-289.00M | $21.00M | $-46.00M | $1.22B | $1.53B | $2.16B | $2.83B | $819.00M | $1.49B |
| Avg Forecast | $1.48B | $1.63B | $1.54B | $1.51B | $1.36B | $1.47B | $1.43B | $1.38B | $1.28B | $1.39B | $1.35B | $1.28B | $1.21B | $1.25B | $1.24B | $-35.63M | $942.00M | $1.13B | $1.10B | $-32.39M | $867.10M | $721.93M | $821.20M | $-25.60M | $845.31M | $984.23M | $1.12B | $1.59B | $928.17M | $979.67M |
| High Forecast | $1.80B | $1.98B | $1.87B | $1.84B | $1.66B | $1.79B | $1.74B | $1.67B | $1.56B | $1.69B | $1.64B | $1.33B | $1.27B | $1.26B | $1.24B | $-28.50M | $973.75M | $1.17B | $1.33B | $-25.91M | $1.04B | $721.93M | $821.20M | $-20.48M | $845.31M | $984.23M | $1.12B | $1.91B | $928.17M | $979.67M |
| Low Forecast | $1.30B | $1.43B | $1.35B | $1.33B | $1.20B | $1.29B | $1.26B | $1.21B | $1.13B | $1.22B | $1.19B | $1.21B | $1.20B | $1.24B | $1.24B | $-42.75M | $885.55M | $1.09B | $964.25M | $-38.87M | $693.68M | $721.93M | $821.20M | $-30.72M | $845.31M | $984.23M | $1.12B | $1.27B | $928.17M | $979.67M |
| Surprise % | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | -0.71% | 0.47% | -45.14% | -0.63% | -0.40% | 0.03% | 1.80% | 1.44% | 1.55% | 1.92% | 1.78% | 0.88% | 1.52% |
Prudential Financial's average Quarter net income forecast for Sep 23 is $1.13B, with a range of $1.09B to $1.17B. PRU's average Quarter net income forecast represents a 121.55% increase compared to the company's last Quarter net income of $511.00M (Jun 23).
Prudential Financial SG&A Forecast
| Dec 27 | Sep 27 | Jun 27 | Mar 27 | Dec 26 | Sep 26 | Jun 26 | Mar 26 | Dec 25 | Sep 25 | Jun 25 | Mar 25 | Dec 24 | Sep 24 | Jun 24 | Mar 24 | Dec 23 | Sep 23 | Jun 23 | Mar 23 | Dec 22 | Sep 22 | Jun 22 | Mar 22 | Dec 21 | Sep 21 | Jun 21 | Mar 21 | Dec 20 | Sep 20 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| # Analysts | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 3 | 3 | 5 | 6 | 3 | 3 | 3 | 6 | 7 | 6 | 3 | 2 | 2 | 2 | 2 | 3 | 4 | 5 | 6 | 6 | 15 |
| SG&A | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | $3.07B | $3.11B | $4.50B | $4.20B | $3.85B | $3.44B | $3.62B | $3.65B | $3.58B | $3.00B | $3.01B | $3.34B | $3.46B |
| Avg Forecast | $4.54B | $4.30B | $4.07B | $5.48B | $3.78B | $3.69B | $3.62B | $4.08B | $3.73B | $3.63B | $3.49B | $3.76B | $3.62B | $3.75B | $3.41B | $3.69B | $3.27B | $3.21B | $3.19B | $3.35B | $2.62B | $3.69B | $3.09B | $2.65B | $3.53B | $3.36B | $3.45B | $1.69B | $3.78B | $3.40B |
| High Forecast | $5.29B | $5.01B | $4.74B | $6.39B | $4.40B | $4.30B | $4.22B | $4.76B | $4.34B | $4.23B | $4.06B | $3.97B | $4.09B | $3.90B | $3.41B | $4.43B | $3.79B | $3.52B | $3.71B | $4.03B | $3.14B | $3.69B | $3.09B | $3.18B | $3.53B | $3.36B | $3.45B | $2.03B | $3.78B | $3.40B |
| Low Forecast | $4.12B | $3.90B | $3.69B | $4.97B | $3.43B | $3.35B | $3.28B | $3.71B | $3.38B | $3.29B | $3.16B | $3.57B | $3.32B | $3.61B | $3.41B | $2.95B | $3.09B | $2.95B | $2.89B | $2.68B | $2.10B | $3.69B | $3.09B | $2.12B | $3.53B | $3.36B | $3.45B | $1.35B | $3.78B | $3.40B |
| Surprise % | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 0.95% | 0.98% | 1.34% | 1.60% | 1.04% | 1.11% | 1.36% | 1.03% | 1.07% | 0.87% | 1.78% | 0.88% | 1.02% |
Prudential Financial's average Quarter SG&A projection for Dec 23 is $3.27B, based on 6 Wall Street analysts, with a range of $3.09B to $3.79B. The forecast indicates a 6.77% rise compared to PRU last annual SG&A of $3.07B (Sep 23).
Prudential Financial EPS Forecast
| Dec 27 | Sep 27 | Jun 27 | Mar 27 | Dec 26 | Sep 26 | Jun 26 | Mar 26 | Dec 25 | Sep 25 | Jun 25 | Mar 25 | Dec 24 | Sep 24 | Jun 24 | Mar 24 | Dec 23 | Sep 23 | Jun 23 | Mar 23 | Dec 22 | Sep 22 | Jun 22 | Mar 22 | Dec 21 | Sep 21 | Jun 21 | Mar 21 | Dec 20 | Sep 20 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| # Analysts | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 4 | 3 | 3 | 3 | 5 | 6 | 3 | 3 | 3 | 6 | 7 | 6 | 3 | 2 | 2 | 2 | 2 | 3 | 4 | 5 | 6 | 6 | 15 |
| EPS | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | $1.38 | $3.94 | $-1.49 | $-0.78 | $0.06 | $-0.12 | $3.22 | $3.93 | $5.52 | $7.14 | $2.07 | $3.76 |
| Avg Forecast | $4.12 | $4.52 | $4.27 | $4.19 | $3.78 | $4.08 | $3.96 | $3.81 | $3.55 | $3.86 | $3.75 | $3.56 | $3.36 | $3.47 | $3.45 | $3.14 | $2.61 | $3.14 | $3.04 | $2.96 | $2.54 | $2.00 | $2.28 | $2.70 | $2.34 | $2.73 | $3.11 | $2.76 | $2.57 | $2.72 |
| High Forecast | $5.00 | $5.49 | $5.19 | $5.09 | $4.59 | $4.96 | $4.81 | $4.63 | $4.32 | $4.69 | $4.55 | $3.68 | $3.52 | $3.49 | $3.45 | $3.14 | $2.70 | $3.25 | $3.70 | $3.60 | $3.08 | $2.00 | $2.28 | $2.70 | $2.34 | $2.73 | $3.11 | $2.76 | $2.57 | $2.72 |
| Low Forecast | $3.62 | $3.97 | $3.75 | $3.69 | $3.32 | $3.59 | $3.48 | $3.35 | $3.12 | $3.39 | $3.29 | $3.37 | $3.32 | $3.45 | $3.45 | $3.14 | $2.46 | $3.01 | $2.67 | $2.60 | $2.23 | $2.00 | $2.28 | $2.70 | $2.34 | $2.73 | $3.11 | $2.76 | $2.57 | $2.72 |
| Surprise % | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | - | 0.45% | 1.33% | -0.59% | -0.39% | 0.02% | -0.04% | 1.37% | 1.44% | 1.77% | 2.58% | 0.80% | 1.38% |
According to 7 Wall Street analysts, Prudential Financial's projected average Quarter EPS for Sep 23 is $3.14, with a low estimate of $3.01 and a high estimate of $3.25. This represents a 127.57% increase compared to PRU previous annual EPS of $1.38 (Jun 23).
Prudential Financial Peer Comparison by Price Target
| Ticker | Company | Last Closing Price | Avg Price Target | Upside/Downside | Avg Rating |
|---|---|---|---|---|---|
| LNC | Lincoln National | $32.91 | $52.36 | 59.10% | Hold |
| MET | MetLife | $78.56 | $87.46 | 11.33% | Buy |
| UNM | Unum Group | $64.08 | $67.40 | 5.18% | Buy |
| GL | Globe Life | $103.49 | $108.25 | 4.60% | Hold |
| BHF | Brighthouse Financial | $47.46 | $46.60 | -1.81% | Hold |
| PRU | Prudential Financial | $120.66 | $116.00 | -3.86% | Buy |
| JXN | Jackson Financial | $98.20 | $92.67 | -5.63% | Hold |
| AFL | Aflac | $104.51 | $93.11 | -10.91% | Hold |
| MFC | Manulife Financial | $29.70 | $25.86 | -12.93% | Buy |
PRU Forecast FAQ
Is Prudential Financial a good buy?
Yes, according to 21 Wall Street analysts, Prudential Financial (PRU) is considered a 'Buy'. The rating consensus is based on 0 'Strong Buy' and 10 'Buy' recommendations, accounting for 47.62% of PRU's total ratings.
What is PRU's price target?
Prudential Financial (PRU) average price target is $116 with a range of $96 to $143, implying a -3.86% from its last price of $120.66. The data is based on 21 Wall Street analysts who provided a twelve-month price target estimate in the last three months.
Will Prudential Financial stock go up soon?
According to Wall Street analysts' prediction for PRU stock, the company can go down by -3.86% (from the last price of $120.66 to the average price target of $116), up by 18.51% based on the highest stock price target, and down by -20.44% based on the lowest stock price target.
Can Prudential Financial stock reach $200?
PRU's average twelve months analyst stock price target of $116 does not support the claim that Prudential Financial can reach $200 in the near future.
What is Prudential Financial's current price target trend?
1 Wall Street analyst forecast a $119 price target for Prudential Financial (PRU) this month, down -1.38% from its last price of $120.66. Compared to the last 3 and 12 months, the average price target decreased by -1.17% and increased by 0.75%, respectively.
What are Prudential Financial's analysts' financial forecasts?
Prudential Financial's analysts financial forecasts for the fiscal year (Dec 2026) are as follows: average revenue is $60.23B (high $70.2B, low $54.63B), average EBITDA is $1.11B (high $1.29B, low $1.01B), average net income is $5.64B (high $6.85B, low $4.96B), average SG&A $15.17B (high $17.69B, low $13.76B), and average EPS is $15.64 (high $19, low $13.75). PRU's analysts financial forecasts for the fiscal year (Dec 2027) are as follows: average revenue is $72.99B (high $85.07B, low $66.21B), average EBITDA is $1.34B (high $1.57B, low $1.22B), average net income is $6.16B (high $7.49B, low $5.42B), average SG&A $18.39B (high $21.43B, low $16.68B), and average EPS is $17.09 (high $20.77, low $15.03).
Did the PRU's actual financial results beat the analysts' financial forecasts?
Based on Prudential Financial's last annual report (Dec 2023), the company's revenue was $-3.169B, which missed the average analysts forecast of $51.28B by -106.18%. Apple's EBITDA was $-116M, missing the average prediction of $621.4M by -118.67%. The company's net income was $-207M, missing the average estimation of $3.14B by -106.60%. Apple's SG&A was $83M, missing the average forecast of $13.03B by -99.36%. Lastly, the company's EPS was $0, missing the average prediction of $11.76 by -100.00%. In terms of the last quarterly report (Sep 2023), Prudential Financial's revenue was $8.35B, missing the average analysts' forecast of $12.76B by -34.52%. The company's EBITDA was $-1.058B, missing the average prediction of $234.91M by -550.39%. Prudential Financial's net income was $-807M, missing the average estimation of $1.13B by -171.28%. The company's SG&A was $3.07B, missing the average forecast of $3.21B by -4.59%. Lastly, the company's EPS was $0, missing the average prediction of $3.14 by -100.00%