GrowGeneration Ownership | Who Owns GrowGeneration?

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GrowGeneration Ownership Summary

GrowGeneration is owned by 35.82% institutional investors, 7.72% insiders, and 56.46% retail investors. Blackrock funding, inc. /de is the largest institutional shareholder, holding 7.43% of GRWG shares. Vanguard US Total Market Shares ETF is the top mutual fund, with 2.95% of its assets in GrowGeneration shares.

GRWG Ownership Benchmark

Type	Name	% Inst	% Insiders	% Retail
Stock	GrowGeneration	35.82%	7.72%	56.46%
Sector	Consumer Cyclical Stocks	48.44%	13.23%	38.33%
Industry	Specialty Retail Stocks	43.48%	11.88%	44.64%

Institutional Shareholders

Top Institutional Shareholders by Total Shares

Holder	Shares	% Holding	Value
Blackrock funding, inc. /de	4.40M	7.43%	$7.44M
Blackrock	4.24M	6.90%	$9.12M
Vanguard group	3.08M	5.19%	$5.20M
Toroso investments	1.69M	2.85%	$2.85M
Awm investment company	1.66M	2.70%	$3.57M
Dimensional fund advisors lp	1.38M	2.33%	$2.33M
Geode capital management	1.37M	2.31%	$2.31M
Ubs group	1.13M	1.91%	$1.91M
State street	1.15M	1.87%	$2.47M
Voya investment management	942.33K	1.59%	$1.59M

Top Institutional Shareholders by % of Total Assets

Holder	Shares	% Assets	Value
Prentice capital management, lp	166.82K	0.49%	$281.93K
Awm investment company	1.66M	0.48%	$3.57M
Monaco asset management sam	463.05K	0.11%	$782.55K
Kinloch capital	34.10K	0.04%	$73.31K
Toroso investments	1.69M	0.02%	$2.85M
Baader bank aktiengesellschaft	180.00K	0.02%	$304.20K
Oxford asset management llp	19.34K	0.02%	$32.68K
Wealthfront advisers	36.51K	0.02%	$5.52M
Savvy advisors	80.68K	0.02%	$136.35K
Penserra capital management	484.39K	0.01%	$818.00K

Top Buyers

Holder	Shares	% Assets	Change
Ubs group	1.13M	0.00%	1.07M
Awm investment company	1.66M	0.48%	659.32K
Monaco asset management sam	463.05K	0.11%	463.05K
Morgan stanley	508.49K	0.00%	338.53K
Renaissance	255.11K	0.00%	255.11K

Top Sellers

Holder	Shares	% Assets	Change
Fuller & thaler asset management	-	-	-715.77K
Mirae asset global investments	-	-	-500.13K
Advisorshares investments	-	-	-247.18K
Primecap management co/ca/	927.10K	0.00%	-232.80K
Toroso investments	1.69M	0.02%	-183.18K

New Positions

Holder	Shares	% Assets	Change	Value
Monaco asset management sam	463.05K	0.11%	463.05K	$782.55K
Renaissance	255.11K	0.00%	255.11K	$431.14K
Wealthfront advisers	36.51K	0.02%	36.51K	$5.52M
Oxford asset management llp	19.34K	0.02%	19.34K	$32.68K
Bnp paribas arbitrage, snc	6.92K	-	6.92K	$11.70K

Sold Out

Holder	Change
Fernwood investment management	-5.00
Northwestern mutual wealth management	-12.00
Srs capital advisors	-14.00
Hexagon capital partners	-16.00
Cranbrook wealth management	-60.00

Institutional Ownership Trends

Date	Holdings	Change %	Shares	Change %	Ownership	Change %	Increased Position	Change %	Decreased Position	Change %
Dec 31, 2024	108	-12.90%	21,230,960	-11.93%	35	2.17%	36	-25.00%	34	9.68%
Sep 30, 2024	123	-2.38%	24,097,812	-0.83%	40	2.60%	48	-17.24%	31	14.81%
Jun 30, 2024	126	-0.79%	24,298,926	-1.13%	39	2.47%	58	31.82%	27	-35.71%
Mar 31, 2024	127	-9.29%	24,575,427	10.95%	40	3.06%	44	-18.52%	42	20.00%
Dec 31, 2023	140	-3.45%	22,149,687	1.42%	36	2.83%	54	3.85%	35	-12.50%

Top Mutual Funds Shareholders

Holder	Shares	% Holding	Change
Vanguard US Total Market Shares ETF	1.76M	2.95%	-
Vanguard Total Stock Mkt Idx Inv	1.73M	2.91%	-
iShares Russell 2000 ETF	1.50M	2.52%	-12.98K
ETFMG Alternative Harvest ETF	1.33M	2.25%	-
Vanguard Institutional Extnd Mkt Idx Tr	917.48K	1.54%	-
PRIMECAP Odyssey Aggressive Growth	846.10K	1.43%	-
Amplify Seymour Cannabis ETF	802.99K	1.35%	-
FullerThaler Behavioral Micro-Cap Core	715.77K	1.21%	-24.70K
Fidelity Small Cap Index	594.39K	1.00%	-11.13K
iShares Russell 2000 Value ETF	535.80K	0.90%	-

Recent Insider Transactions

Date	Name	Role	Activity	Value
Mar 19, 2025	Salaman Michael	President	Buy	$103.41K
Mar 19, 2025	Lampert Darren	CEO	Buy	$98.34K
Nov 19, 2024	Salaman Michael	President	Buy	$101.75K
Nov 19, 2024	Lampert Darren	CEO	Buy	$100.57K
Aug 27, 2024	ADAMS EULA L	-	Buy	$50.50K

Insider Transactions Trends

Date	Buy	Sell
2025 Q1	2	-
2024 Q4	2	-
2024 Q3	7	-
2024 Q2	-	-
2023 Q4	5	-

GRWG Ownership FAQ

Who Owns GrowGeneration?

GrowGeneration shareholders are primarily institutional investors at 35.82%, followed by 7.72% insiders and 56.46% retail investors. The average institutional ownership in GrowGeneration's industry, Specialty Retail Stocks , is 43.48%, which GrowGeneration falls below.

Who owns the most shares of GrowGeneration?

GrowGeneration’s largest shareholders are Blackrock funding, inc. /de (4.4M shares, 7.43%), Blackrock (4.24M shares, 6.90%), and Vanguard group (3.08M shares, 5.19%). Together, they hold 19.52% of GrowGeneration’s total shares outstanding.

Does Blackrock own GrowGeneration?

Yes, BlackRock owns 6.90% of GrowGeneration, totaling 4.24M shares as of Jun 2024. This represents 0.00% of BlackRock's total assets, with a market value of 9.12M$. In the last quarter, BlackRock decreased its holdings by -105K shares, a -2.41% change.

Who is GrowGeneration’s biggest shareholder by percentage of total assets invested?

Prentice capital management, lp is GrowGeneration’s biggest shareholder by percentage of total assets invested, with 0.49% of its assets in 166.82K GrowGeneration shares, valued at 281.93K$.

Who is the top mutual fund holder of GrowGeneration shares?

Vanguard US Total Market Shares ETF is the top mutual fund holder of GrowGeneration shares, with 2.95% of its total shares outstanding invested in 1.76M GrowGeneration shares.

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